Artwork for podcast Marketing Dilemmas
The Comfort Trap Dilemma with Michael Maximoff
Episode 826th August 2025 • Marketing Dilemmas • Cognism
00:00:00 00:49:10

Share Episode

Shownotes

Too many marketing teams fall into the comfort trap - sticking with what’s “always worked” and avoiding change until results dip.

In this episode, Michael challenges that mindset head-on. He shares why waiting for a downturn before testing new channels or formats is a risky move, how to run small experiments alongside BAU, and the mindset shift needed to keep performance growing in a fast-changing market.

Links

Chapters

Video

More from YouTube