Ayelet Mavor is Head of ESG for Minute Media, a global content and technology company. She leads the company’s impact efforts as a socially and culturally involved player. 

Ayelet also leads on design and measurement of the ESG Goals for the company as well as oversees Stakeholder Management and Government Affairs for the group. 

Her career spans across Media, Arts and Tech in the private sector, she has worked within the UK Government creating tech hubs in Israel and around the world. 

We discuss:

1. Why ESG is important to Minute Media
2. How businesses can talk about ESG activities without the negative stigma
3. How companies can best find their impact strategy
4. The main differences between CSR and ESG
5. What the future holds for ESG in 2022