Planning your first podcast episode? If it starts with "Hi, I'm so and so, welcome to my podcast", I want to save you from it.

I've launched more than a thousand shows, and I've listened to so many first episodes that are ten minutes of somebody explaining who they are and what the podcast's going to be about. I get why you'd do it, it feels polite. But that episode is almost never the one people remember.

In this Pod Shot I talk about what a stranger is really deciding in those first few minutes, where your story actually belongs (it isn't episode one), and the one question I'd want you to answer before you plan your first episode. Plus a sneaky hint about something I'm building.

It's four minutes, press play.

New Pod Shot every weekday, and you'll find me on Instagram and TikTok: @lynsaymakeswaves