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What High School Counselors Can Learn from Oatly’s Newest Marketing Campaign
Episode 7017th April 2023 • High School Counseling Conversations® • Lauren Tingle, School Counselor
00:00:00 00:13:13

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Have you ever offered an idea during a team meeting only to have it shut down? Are you often nervous to try something new in your counseling program out of fear that it won't be well-received? I'm sure we've all felt this way at one point or another.

As high school counselors, we can fall behind the scenes and even discount our own value. That's why I was so excited when I saw Oatly's new marketing campaign (yes, the oat milk) and knew I needed to share my thoughts about it with you.

Oatly recently released a very unique and creative marketing strategy that I'm sharing all about inside this episode. It's a powerful reminder to get out there and present your creative ideas, implement new initiatives, and ask the questions that no one else is asking.

You have the power to create a culture where new ideas are welcomed and nurtured, even if it means doing the opposite of what everyone else is doing. I can't wait to hear the changes that come to your school as a result of you thinking outside the box!

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Full show notes on website: https://counselorclique.com/episode70

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