Decoding the Unique Needs of the Gen X Workforce

GenX is usually the least talked about generation so we thought we would look at what unique benefits this generation seeks, like support for caregiving for aging parents and managing menopause. 

Drawing on a thoughtful article by Rebecca M Knight, we delve into the importance of these benefits in attracting and retaining top talent, and the cost-effective programs available for small businesses to meet these demands. 

We talk about the significance of creating benefit plans with the valuable advice of insurance and financial advisors. 

We explore the changing landscape of benefits appealing to younger generations, including loan assistance, mental health coverage, fertility care, and caregiving. 

We also wanted to thank our growing audience in India for tuning in and allowing us to spread our message globally. 

Highlights

2:56 - The interesting place that GenXers are finding themselves in at this moment

8:58 - Concierge services like GenXers. Paternity leave,  Grand eternity 

14:01 - Protecting employees that have a higher chance of disability.

Article Mentioned

Steve Doyle:

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Brad Herda:

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