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Michael Schuh, Kroger Precision Marketing: People need advertising that works harder
Episode 712th January 2022 • Identity Architects • InfoSum
00:00:00 00:28:15

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In the seventh episode of Identity Architects, our Chief Operating Officer Lauren Wetzel sat down with Michael Schuh, VP, Media Strategy at Kroger Precision Marketing at 84.51˚, to discuss the retail media landscape, how data can improve the customer experience, how Kroger drives customer loyalty, the recently launched Kroger Private Marketplace, and more.


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