Influencer marketing is the process of using external content creators, or influencers, to advocate and engage with your brand's message. We discuss the difference between macro and micro influencers, how it can help your brand, and how you can get started.

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Building on your PR strategy doesn’t need to be complicated or costly, but you need to create and deliver a comprehensive plan because it will have a positive impact on the bottom line of your business. Don’t just download our PR For Small Business guide – actively utilise the tools it offers for your business. We guarantee you’ll see results!

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