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4 Agent Archetypes
Episode 4227th September 2023 • Real Estate Growth Hackers • Zach Hammer
00:00:00 00:44:33

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Which real estate agent archetype are you - Prospector, Networker, Converter or Marketer? Tune in to this episode of Real Estate Growth Hackers as Zack Hammer breaks down the 4 main strategies agents use to build their businesses. 

He's joined by co-host Charlie Madison, a top real estate agent and software developer. Zack and Charlie discuss how each archetype operates - from outbound cold calls to content marketing. 

Learn how to identify your natural strengths and focus your efforts. Plus, tips on blending tactics for long-term success. Don't miss this breakdown of the various paths to real estate success. Tune in to discover your agent archetype and get customized advice from Zack and Charlie on leveraging your strengths to grow your real estate business!

Other subjects we covered on the show:

  • Marketing DNA test discussed by Charlie
  • Why understanding archetypes matters for leading real estate teams
  • Advantages and disadvantages of the Prospector archetype 
  • Tips for determining if prospecting is the right fit for your personality
  • Outbound warm relationship building as the Networker archetype
  • Systemizing networking approaches for reliability 
  • Converting inbound cold leads effectively as the Converter 
  • Implementing sales processes and automation 
  • Generating inbound warm leads at scale as the Marketer 
  • Building influence and experience over the long term 
  • Protecting your energy levels is key to sustainment

If you want to know more about Charlie Madison, you may reach out to him at:

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