In the first episode of This is Online Business, Chris Ducker and Jeff Walker discuss the importance of launching and the power of niching down in a specific industry! 

They explain why launches are still very much needed in today’s busy online world to enable us to stand out, as well as sharing some of their amazing client success stories. 

If you have an upcoming launch, this is a conversation you won’t want to miss! 

EPISODE TIMESTAMPS

• [08:00] - Why launches are still very much necessary in today’s noisy online world
• [16:05] - How Jeff helped one of his students start her surface design business and have a multi-million dollar launch
• [22:19] - We’re at a time where we’re more likely to invest in our self development by working with people who have been there and done it
• [30:22] - Super Bowl advertising and how it’s evolved over time
• [31:32] - Leaning into your uniqueness and using it to your advantage

KEY TAKEAWAYS FROM THIS EPISODE

• Although launches are hard work, they truly grab the attention of your audience more than anything else
• Telling your story pulls people in, and it’s something we don’t do enough of
• Why entrepreneurs should be sharing their student success stories
• It’s never too late to start a business, regardless of your age

IMPORTANT LINKS AND MENTIONS

• Chris’ Website
• Chris’ Instagram
• Jeff’s Website
• Jeff’s Instagram

THANK YOU FOR TUNING IN!

There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed this episode, don’t forget to subscribe and share with a friend you think would benefit from listening to our conversations! 

Also, kindly consider taking the 60-seconds to leave an honest review and rating, they’re extremely helpful when it comes to the ranking of the show and you can bet that we read every single one of them personally!