Tune in to hear Michelle Wheatley share how you can boost your revenue without raising your prices!
KEY TAKEAWAYS:
-- Changing the way we communicate price and services must change to reduce Guests trying to a-la-carte.
-- Use Waivers to explain services, the amount of work, risks, and prices.
-- ALL NEW CLIENTS should have their own email, jot form, or google form to streamline the intake process for pre-consultations.
-- Squeezing Guests in causes you to run behind which causes you to lose control of your day which leads to undercharging due to not updating your ticket.
--Raising your prices is not always the best way to increase your revenue.
-- Look at your systems and find where there is slippage of charges, increase customer satisfaction, reduce losses due to improper charging, and this will increase revenue
-- Rethink how we list our services to be more encompassing.
-- Do consultations before the customer books their appointment.
-- Only agree to what can be done in the time available, communicate expectations, and stop squeezing them in!
-- SALON OWNERS: Ask all staff what trips them up throughout the day, analyze them, and/or get an adviser to help you design systems to fix them…this will increase revenue!
MENTIONED IN TODAY'S EPISODE:
-- Beauty Business Guide
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