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The concept of niching your travel business
Episode 215th October 2021 • Travel Marketing & Media ® • Sandra McLemore
00:00:00 00:22:18

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Do you know the most common mistakes that travel advisors make when they're first starting?

They try to sell *ANYTHING TO ANYONE* and end up selling very little. It feels counter-intuitive to say not to sell when starting, especially when you have bills to pay. 

As they move further into the industry, travel advisors realize that the only way to have a truly profitable business is to niche down and specialize. It allows them to create a high-converting marketing strategy that brings in a consistent stream of new clients.

So if that all makes sense, your next question is.... how do I pick a niche? Let's get into that in this two-part episode.

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Your Host

Sandra McLemore: Multi-lingual Travel Expert | TV Host 🌍 ✈️

🌟 90+ countries explored | 2 decades in the industry

📺 Featured on CBS, ABC, NewsNation, CNN, FOX, and top marketing morning shows

💼 Shares the stage as a renowned keynote speaker with travel CEOs at international events

🎙️ Founder & CEO, Travel Marketing & Media - over 42K travel advisors are part of her community

🎧 Host of top-rated iTunes podcast for travel business owners

🎥 Produces captivating travel, reality & documentary programs


Let's explore the world together! 🌎 🧳 ✨

#TravelIndustryExpert #TVHost #TravelMarketing #TravelPodcast

www.sandramclemore.com | www.travelmarketingandmedia.com

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Welcome to Travel Marketing & Media!

We understand your desire to become a travel-planning superhero. And to make that dream a reality, you need a steady stream of new clients.


We know that even though you're passionate about travel, the world of successful marketing strategies can feel overwhelming. But don't worry, we're here to help!


You deserve to focus on what you love most: planning unforgettable journeys for clients who matter to you.


As a former travel advisor and fellow business owner, I know firsthand how running a business can be daunting. That's why, for over 25 years, we've assisted travel brands and more than 42,000 travel business owners like you in growing their ventures.


If you're feeling swamped, stuck in a rut, or unsure how to take your baby business to the next level, we've got you covered. Check out our quiz! Answer 15 multiple-choice questions, and we'll provide a personalized action plan to guide you toward your goals.


Get ready to soar higher and build the travel planning business of your dreams!

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