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Par for the Course: Persistence, Power, and Passion with Donnie Dotson
Episode 215th April 2025 • Pro Sports Podcasters • PSP Media
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In this episode of PSP, host Nii Wallace-Bruce discusses Rory McIlroy's thrilling victory at the Masters, his first win at the tournament in 14 years. Special guest, Donnie Dotson, founder and CEO of Carry Golf (8:40), joins the conversation to break down the memorable moments of the weekend and the mental resilience required for success in golf (2:35).

Dotson also shares insights into his organization, Carry Golf, which helps up-and-coming golfers with financial support (13:33). The discussion highlights the growing importance of analytics in golf (5:12) and the challenges young athletes face in securing the resources needed to compete professionally (20:46).

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Opening and closing music courtesy of Jeremiah Alves - "Evermore".

Transcripts

PSP:

Welcome to PSP.

2

:

I'm your host, Mr.

3

:

Nemo Spruce, and It is the

Monday after the Sunday.

4

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That was Master Sunday

and it was an epic finish.

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Rory McElroy, he had a case of the

Sunday Scary so that we didn't have

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to, after 14 years, broke through

to win his first master's tournament

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and he had to do it via the.

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Regretted a

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Playoff 18

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he took care of business

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in the end.

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able to, push past

Justin Rose from England.

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It was

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great Day for

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Ireland,

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Northern Ireland.

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it was great

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Great day for those who are

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into that TGA golf.

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Probably not a great day for

the LIV golfers, but we can

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leave that for another day.

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Nevertheless, I wanna bring in

someone who's gonna help us break

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down that Epic Masters weekend.

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He has his own business , that

helps golfers getting into the

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game and furthering their game.

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It is Donnie Dotson,

founder and CEO of KA golf.

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how you doing?

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Donnie Dotson / Carry:

I'm doing very well.

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I appreciate the chance to come on your

show and excited to chat about, what

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we saw yesterday and over the weekend.

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PSP: Absolutely Donny think of

masters moments, was Tiger Woods

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four or five years ago, coming back

from injury and winning How epic

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was Rory McElroy's victory to you?

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Donnie Dotson / Carry: Yeah, I think it's

definitely in the conversation of most

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memorable masters, certainly within, my

years you referenced Tiger in:

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What was exciting about yesterday and the

parallel between Tiger's last victory is.

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It wasn't smooth sailing for all 18 holes.

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he had to go through some

emotional and, golf ups and

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downs over four or five hours.

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It seemed like every time he had

gotten ahead, he was gonna stay there.

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All of a sudden someone else made a charge

or he had, a less than desirable shot.

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So made for a rollercoaster of emotions

wonderful tv, wherever you were viewing

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for Rory, it's the culmination of His

life's dream he's now won all the majors.

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He's in rarefied air with five other

people to complete the career Grand Slam.

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So as I think about yesterday, I

put it into the conversation of

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greatest masters we've ever seen.

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PSP: the whole weekend was pretty special.

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Rory did get out to great

start of a Thursday, Friday,

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the first customer rounds.

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He led the, the top half into the

weekend, and then it became a real

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dog fight for him to stay at the

top and to finish the way he did.

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How important is the mental aspect

staying the course between the ears

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as much as making shots on the green,

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Donnie Dotson / Carry: Well,

for Rory this weekend, that was

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everything, he hit some of the best

shots I can recall given the moment.

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he also hit some of the worst

shots, which were part mental

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and physical execution breakdown.

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I believe in golf.

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More so than any other sport.

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So much is played between the ears.

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for our business, Carrie, we help up

and coming professional golfers who

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have all the talent and work ethic

in the world all the self-belief.

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I.

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But they're, they're on the front

end of their career where it's

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financially very challenging.

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how can we help keep them in the game?

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And, and certainly one of the

resources we wanna provide is is

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the ability for athletes to get

the right mental edge and coaching.

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we look at their resilience, have they

overcome some adversity off the course?

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one of the stats that I'm particularly

fond of within golf is called bounce

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back percentage, and that speaks to

how often someone makes a birdie After

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making a bogey the previous hole.

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I think that's a good indicator.

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you see all the greats do it.

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Scotty Scheffler, who finished top five

this weekend, didn't have his best stuff.

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But if you go back and look the

holes where he had a lapse and made

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a bogey, it's amazing how many times

he follows that up with a birdie.

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And in Rory's case.

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he set a record.

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He had four double bogies over the

course of the masters and still won.

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And that's never been done before.

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And so that speaks to just incredible

talent, but incredible mental resolve

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to say, Hey, no matter what I encounter

out here whether self-inflicted or

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otherwise, I'm gonna finish the race.

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And I think there are other

times in his career where.

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Given what transpired, some of those

unforced errors or, double bogies, he

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might have mentally not been as tough.

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But he found a way his team found a way

to stay in the fight we all like stories,

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where people have to overcome adversity.

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he certainly did so this week, and it's,

it's a testament not only to the physical

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skill, but certainly his mental toughness.

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PSP: I remember when he burst on the

scene in:

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the course, set to blow everyone away.

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it seemed like he was gonna be

the heir apparent to Tiger Woods.

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he may still be.

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that, but at that time it seemed like

he was gonna take all before him.

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And then it was almost like a

meltdown on those last few holes.

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So to see the full circle, to see him have

that experience, channel it and use it

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to go beyond in this current tournament.

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And overcame the bogies,

that ability to bounce back.

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You mentioned the bounce back metric.

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How important is analytics

in golf nowadays?

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'cause I think about baseball analytics,

basketball's adopting analytics.

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How important is it for golf nowadays?

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Donnie Dotson / Carry: data and

analytics in basketball and baseball have

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changed the game, in tremendous ways.

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it's the same for golf not long ago,

having a high-end launch monitor, you can

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think you know, TrackMan or foresight.

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Stuff like having one of

those was, was nice to have.

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and they've quickly become table stakes

as players want to better understand spin

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rates and, exact distances for every club.

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Regardless of elevation, regardless of of

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weather

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conditions.

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And I think that speaks

to overall strategy.

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for OnCourse there's been a proliferation

of companies and resources out there that

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help players think about how they're gonna

take their game, whether they're a long

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hitter, a short hitter, whether they're

really good around the greens or maybe

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struggle with scoring clubs, how they

can take their game to a given course

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each week and best attack that course

based on their strengths and weaknesses.

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it's pretty fascinating to watch.

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It's interesting as a fan, when you're

watching it on TV to see the calculations

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that an athlete and and their caddy is

going through before they, before they

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hit a given shot or play a given hole.

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it's also fun when data analytics

say do X Rory's a great example.

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There were instances where the smart

play, the statistical you know,

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recommendation would've been you hit a

bad shot off the tee, take your medicine

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punch out into the fairway and maybe

try to get up and down for par or bogey

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PSP: but

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Donnie Dotson / Carry: He said, all

right, I recognize what stats and,

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and data may say, but I'm still

a incredibly talented athlete.

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And, and he went after some shots

that were probably ill-advised,

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but to his credit, pulled him off.

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And, you know, from a viewing

standpoint, it, it, it made

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for even more compelling drama.

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PSP: Yeah.

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I think for who weren't able to

watch, definitely check out what

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Rory did in the final round on

the 15th hole in the 17th hole.

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Those.

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Yeah, I can see those being in a 30 30.

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Rory's gotta get his own 30.

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30 by the way.

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Donnie Dotson / Carry: I agree.

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some holes on the front nine where he

was, blocked out by the trees a bit.

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I remember listening to, the US

broadcast Talking about, a window

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to go through and, you know, you're

not, you're watching it on tv so you

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don't see everything, to its fullest.

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But it was hard to see those

windows if not all of them.

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And not only to have the creativity

and talent to pull off those

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shots, but also just to have the.

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mental toughness to say, I'm

gonna do something hard and cool

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for everyone watching at home.

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you're right, 15 and 17, those shots,

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PSP: shine.

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Donnie Dotson / Carry: after, 16, he

missed a putt he should have made for

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birdie On 13, the previous par five He

went from a great position for birdie

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and really pat his lead to hitting

probably the worst wed shot of his career.

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And, and one of the worst wed shots, I,

I can recall giving the stakes and rather

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than walking off with a birdie or easy

par, he walked off with a double bogey

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and all of a sudden it was game on again.

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fascinating stuff and I think.

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Going back to the original question,

stats and data, played a big role

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in how he attacked the course

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But then there was some gut

instinct, stepping up and hitting

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a shot, even if it went against

what stats and data recommended.

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PSP: No doubt there was some

muscle memory in there as well.

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The masters are unique in the sense

that it's always played a little

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Augusta, that there isn't a whole

lot of change from year to year.

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So can get a good feel for the course

if you're playing there quite readily.

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Now, is interesting 'cause I know that

you spend a lot of time in the water

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of analytics a company I've had an

interest in sport radar as well as in

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finance you also had the mental toughness

and the discipline from your service.

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you are a Marine, so you

for your service there.

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how do you combine those two

traits to create the business

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that you have carry golf?

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Donnie Dotson / Carry: when people

ask how did you go from being in the

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world of national security and finance

to creating carry, it's easy for me.

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for me.

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At almost 44.

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It's easy for me to kind of weave together

a narrative or personal journey where

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all the different stops along the way

for me personally and professionally

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made sense and resulted in carry.

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You know, my personal

background, I grew up in South

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Florida, so golf is everywhere.

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I played recreationally only,

never played competitively.

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And my handicap would bear that out,

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out, my parents didn't have a ton

of money things like college or

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a country club membership we're

definitely not on the table.

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if it wasn't for my military service,

I could have never afforded college

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if it wasn't for people going

out of their way to invest in me.

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Maybe not in terms of, you know,

financially, but certainly in

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terms of mentorship, leadership,

wisdom, we wouldn't be having

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this conversation right now.

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And so as I think about my career.

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PSP: career

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Donnie Dotson / Carry: There was so

much planted in me or that I began to

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envision at a young age that has its

fingerprints on the origin story of Carey.

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PSP: but

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Donnie Dotson / Carry: But in a more

tangible sense, military experience.

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does give you discipline,

which I badly needed.

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Also, going back to that

conversation of resilience,

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PSP: night,

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Donnie Dotson / Carry:

While I never played

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PSP: played

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Donnie Dotson / Carry: I can see

a lot of parallels between what it

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takes to be a successful professional

golfer and a successful entrepreneur.

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Resilience is key to both.

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You're gonna have plenty of days where

you feel like things are going well,

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but then you're also gonna have plenty

of days where it feels like it's a

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real struggle and you just have to keep

putting one foot in front of the other.

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And then, you know, you

mentioned sport radar.

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I got to do a variety of things there

in my two years with the company.

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I joined just before Covid, shut down

sports and, the world it was a crash

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course for someone who is a fan many

sports and grew up playing them,

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but never worked in the industry.

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When you're just a fan It's easy to lose

sight of the fact that all of these these

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athletes, these teams, these, these events

that we watch on TV or in person, that

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they're also underlying businesses too.

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it gave me appreciation for how

leagues federations make money, but

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certainly how teams and individual

athletes not only make money, but fund

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their professional athletic endeavors

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Going back five years to the start of

Covid, I was ignorant to the path from

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being a good amateur or collegiate player

to making the top global golf tours.

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I was ignorant to the

depth of talent out there,

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Competing on lower level events.

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if it wasn't for being at

Sportradar, a company that transacts

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in collecting sports data from.

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Events all over the world and then

distributing that data to media outlets,

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sports betting and fantasy operators.

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I probably wouldn't have

had the key discovery that

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led to the origin of Carrie.

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so much talent out there competing,

to earn their big tour cards.

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in the early days of their careers.

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Unlike other sports where there's

guaranteed compensation, golf

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doesn't come with that, right?

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So you can think of golf, tennis,

there's plenty of others where if

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you're an individual athlete, you

are essentially your own business.

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like most businesses, your first order

of business once you turn professional is

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PSP: is

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Donnie Dotson / Carry: gotta find the

runway to train and compete the right way.

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PSP: Money.

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Donnie Dotson / Carry:

And there are a lot of,

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PSP: of,

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Donnie Dotson / Carry: Some athletes.

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Thrive.

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Most struggle to get

the funding they need.

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PSP: So,

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Donnie Dotson / Carry:

my career journey, which

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PSP: which

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Donnie Dotson / Carry: some tangible

and intangible skills along the way

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ultimately culminating at Sport Radar

before launching Carry really helped shape

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my appreciation for this reality that

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PSP: And

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Donnie Dotson / Carry: regardless of your

background, regardless of your profession,

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what adversity you've had to overcome.

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There is no such thing

as a self-made person.

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if you've had any kind of success in life,

there are a lot of other people who had

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a hand in getting you to where you are.

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how could we create a company

within golf that really lives out?

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Those ethos where we could help up and

coming athletes chase their dreams, right?

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And, and people who have been

successful and other walks of

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life could kind of pay it forward

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PSP: Absolutely.

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if you head over to carry golf,

you can see athletes who have

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benefited from this partnership.

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it's not just male athletes,

it's female athletes as well.

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You've got athletes on there.

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LPGA tour.

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Epson tour.

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college athletes, you got athletes

in the PGA tour, the Korn Ferry,

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which feeds into the, PGA tour.

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How have you managed to, build

out this network of golfers.

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Donnie Dotson / Carry:

we got started in:

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I had just raised a small round

from angel investors in my network.

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I said, Hey, we want to create this

platform that's gonna help up and coming.

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Professional golfers, men and women chase

their dreams and ideally go from chasing

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their dreams to living their dreams,

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Playing, competing,

winning on the top tours.

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our model has evolved about a month

ago, we launched a, a new marketplace,

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which you can find@appcarry.golf.

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I.

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And that has right now about 40

athletes, a mix of men and women, we're

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always gonna have at least 50% women.

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as expensive as it is for the

guys competing in the early days,

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it's even more so for the ladies.

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our model has evolved and with this

marketplace, a resource, a platform

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where up and coming athletes,

from many sports tell their story.

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Hi, I'm nee here's my resume cv.

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Here's a little bit about who

I am as a person and here's

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different ways you can support me.

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through corporate sponsorships or brand

ambassadorships endorsement deals.

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You know, donating to, to

someone's career fund or.

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one of the things that's unique to our

marketplace is people can support golfers

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by buying unique experiences, Golf is

an experiential game, and what we've

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learned over the last few years since we

launched is that most people who supported

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previous iterations or athletes on our

platform were doing it because they love

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golf and they wanted to feel closer to

the game and, to professional golfers.

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So how could we create.

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Different experiential elements.

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think private Pro-Am outings with

our golfers swing lessons caddying in

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practice rounds of big tournaments.

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there's really an endless

amount of possibilities.

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it's been a neat endeavor and, and

I'm excited about where our model sits

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now and, and where our platform sits.

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And I'm excited that over the next

six months, I anticipate onboarding

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another hundred athletes let's make

this truly a, a place where athletes

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and, and fans of sports can go and

say, this is a great resource for

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supporting the next generation of stars.

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PSP: golf is an Olympic sport.

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that's hoping to make the

game more international.

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reaching parts of the globe

where it hadn't reached before.

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when you and I were younger,

it was about Woods, John Daily,

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Annika, Sosti, Kari Webb, and LPGA.

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Tell me where you see the game going

in terms of personalities and the

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future of golf in the near term.

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Donnie Dotson / Carry: golf

has always been a sport.

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it sometimes gets a bad name or bad

branding as, a, a boring sport, often

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played by stodgy folks from wealthy

country clubs there's some of that,

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but it's also a game, especially at

the highest levels of personalities.

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I grew up A huge fan of Chichi Rodriguez.

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Every time he made a putt, he did

his swashbuckling sword routine.

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that was entertaining, whether in person

or, on TV over the years, you can think

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of the Lee Trevinos, you can think of the,

the Chevys, the certainly Tiger Woods.

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Like these were big personalities

that had an influence beyond golf.

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when I think about golf in 2025, a

lot of the players we work with, a

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lot of these young athletes, their

starting point, the reason they got

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into the game because of Tiger Woods,

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Either they were a young boy or girl when

he was in his heyday 20, 25 years ago,

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or someone in their family was a big fan.

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I'm reminded one of the athletes

we just started working with

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comes from South Africa.

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he's got dual citizenship in the uk,

where he resides most of the year.

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His name is Robin Tiger Williams.

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his dad a successful cricket player, loved

golf and named Robin after Tiger Woods.

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it really speaks to the influence of

personalities if one generation can

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be influenced by a tiger or an Annika

as they mature carve their paths as

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professionals, we'll see more and more

personalities come into the forefront.

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and frankly, that makes for a

lot more entertaining sport.

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It makes for a lot more engaging

conversations like this one.

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there's probably 25 people I could

list right now that I think of as a

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big personality within the sport, not

the least of which would be Bryson, who

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went into yesterday's final round with

a chance to win golf's in a good place.

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the household names we love to

cheer for and watch there are

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many of those even without the.

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Tigers and Annika is still competing.

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And as someone who works with

younger pros, I can tell you there

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are many wonderful personalities

poised to become household names soon

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PSP: I look forward to

seeing that down the line.

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It's good to hear the

game is in a good place.

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innovations and analytics are

helping optimize performances

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and with sustainability and

day-to-day survival off the course.

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'cause let's face it.

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You gonna be able to eat

in between rounds, right?

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I have one question

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Question.

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NCAA athletes because name,

image, and likeness has come up

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in the last four or five years.

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is Carrie able to assist with

NIL for athletes in college

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Donnie Dotson / Carry: With our new

model, our new marketplace you're

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gonna start seeing us onboard

quite a few student athletes.

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We're working with Nicholas Matthews in

his last year at North Carolina State.

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Very talented and great

person on and off the course.

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our marketplace model, particularly

the experiential elements , that I

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was speaking to a few minutes ago,

because it offers a quid pro quo

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for anyone who supports athletes.

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We're now in a place where we can

start supporting, college players.

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I think that's a great opportunity, not

just for us, but certainly for athletes.

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One thing that I found is, you know,

our starting point for, for Carrie was.

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let's eliminate or at least

mitigate the variable that finance

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plays within an athlete's career.

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The oldest cliche in golf

is the sports meritocracy.

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If you play well, you'll climb the levels.

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I fully agree with that, but it

assumes that everyone is starting with

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a similar allocation of resources.

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And , to your, earlier point.

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If you're the kind of player that's

wondering where your next meal's gonna

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come from or how you're gonna afford

to travel to the next tournament or

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the entry fee, you're not exactly

competing on a fair spectrum with

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the person who's taken a private jet.

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has, two or three track mans launch

monitors a personal chef, all those

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resources, those are great for the

people who have earned them for sure.

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But how could we mitigate that Working

with college players is exciting for us

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we found for some players waiting until

they turn professional, 22, 23, 24.

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In some cases it may be too

late because they didn't get

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that support while they were.

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17 to 22, didn't play against

the highest levels in college.

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didn't get the right coaching.

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how can we be a resource for players in

their later amateur days to say, I've got

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what it takes I want to give it a run.

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As a professional, how can we,

build a community around them?

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support structure much earlier so

that when they turn pro, it isn't?

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Now I gotta figure out where my

funding is coming from, where

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my next tournament's gonna be.

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rather they're already in an

ecosystem setting them up for success.

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I would love to see us work with more

student athletes and excited about what

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NIL does for us to be able to do so.

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PSP: Absolutely.

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Obviously had a few careers

leading up to this one.

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I get the sense you've always had to look

ahead, whether as a marine or in finance

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analytics, always about what's next?

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do you see any potential challenges?

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in the golf industry or even beyond

that, that you're gonna have to

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navigate in the next few months,

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Donnie Dotson / Carry: one attribute

that combines all the different

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things I've done over the last 20 plus

years can be looked at as an element

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of like perpetual worrying or, or

perpetual planning, in the Marines

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we always talk about proper planning,

preventing piss poor performance.

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that's true in every walk of life.

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where I sit now from a, a standpoint of.

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You know, what are my, my big

concerns as it relates to the business

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or the fundamentals for carry?

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it's hard to tune out whether it's

geopolitical or, economic here in

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the US it's been a rollercoaster of

at least a few weeks when it comes

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to all things capital markets, all

things tariffs, potential trade war.

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And I, I think those things are

concerning for any business.

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But when you are a younger business

like ours, targeting, discretionary

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spending, from companies or

individuals, it's hard not to worry,

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If a company we are gonna do business

with has a strong foothold or exports

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from a country that's now looking

at 50% or greater tariffs, how does

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that impact their marketing budget?

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How does that impact a deal

that we may have in place?

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So I think for me, in the short term, and

probably, throughout:

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concern is the macroeconomic environment?

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How does it impact, our business model

and our ability to get sponsorships for

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deserving athletes recognizing companies

may be looking at their marketing

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and, cost of goods sold differently.

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PSP: with proper planning, you

can prevent piss for performance.

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I've learned something new today.

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Now is that five or six Ps?

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Donnie Dotson / Carry: So I think

it's six Ps but there was a five, six,

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or seven version depending on which

adjectives you wanted to add in there.

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And may, maybe that's for

a different conversation.

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PSP: no worries.

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I'm sure I've used said

adjectives on the golf course.

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'cause my level of patience is not

as much as some of your clients or

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folks you saw on the mo, but all good.

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I have utmost respect for those

who play golf professionally.

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some of the best and have it going

on between the ears as we discussed.

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Donnie Dotson / Carry: I'm glad you

said that because, starting this with

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Carrie, I'm a fan of the sport, it

really tries my patience whether I'm

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playing poorly watching it on tv.

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it's such an impossible sport in

so many ways when you think about

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everything it takes to make it as

a professional athlete or golfer.

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I hate the idea that people who have the

talent the work ethic and the game and,

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and the, the, the mental fortitude or,

or strength between the ears, I hate the

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idea that they have all those things.

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And the one missing ingredient might

just be, startup capital, right?

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when I think about golf, the

things it takes have, success

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as a professional tour player.

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Even the macroeconomic environment I

think startup capital, is the easiest

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to deliver you could give me a million

dollars to play golf every day for

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the rest of my life, and I'm never

coming close to being a tour player.

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most people are in that category.

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these players who really do

have the tangible and intangible

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skills the whole reason we exist

is because the sport's hard.

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let's try to mitigate important variable.

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so athletes can go about not only chasing

their dreams, but living their dreams.

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PSP: Absolutely.

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make sure you check out Kerry

Kerry Golf on X, formerly

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known as Twitter at no Kerry?

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No, spelled KNOW.

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And on Instagram at Your Carry.

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find more information and you can

also see some athletes from this very

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innovative and unique solution, bridging

the gap between golfers and their

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dreams because like Donnie's mentioned,

is not always easy to pursue such a

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dream, but with the help of support

of others, folks are able to make it.

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So don't even

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Appreciate time today.

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is there anything else you

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Donnie Dotson / Carry: Else

wanted to share the audience.

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No, I, I'm just grateful for coming

on the show and chance to chat.

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this is my first time talking about

the Masters since it transpired

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yesterday and was fun to relive some

of those moments shots that I think

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will endure for many decades to come.

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PSP: no doubt about it.

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And shout out to Jim Nance, by the way

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Donnie Dotson / Carry: Absolutely.

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PSP: there's an answer Who says.

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The most when he says nothing, you

know, just being able to capture

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that moment for about five or six

minutes when Rory broke through.

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you can tell that done a few masters

tournaments and he understood the moments.

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Donnie Dotson / Carry: You're right.

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I saw something on Twitter

right before we got on here.

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PSP: hmm.

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Donnie Dotson / Carry: between

him and Trevor Immelman,

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the color analyst for CBS.

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When Rory won, there was like a

seven minute period where they

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combined to only say 46 words.

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PSP: Yes,

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Donnie Dotson / Carry:

makes for great viewing.

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I didn't necessarily appreciate it in

the moment, but afterwards you think

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about it and it's like, yeah, we just

wanted to hear the conversations.

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We wanted to see the embraces between him

and his daughter and wife I think they

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captained the boat really well there.

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PSP: I'm looking forward

to that documentary when it

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comes out on Rory McElroy.

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Donnie Dotson / Carry:

It'll definitely be out 30.

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For 30.

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You're right.

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PSP: a hundred percent.

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I'm looking forward to that.

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In the interim, we'll wait

with interest, but in the

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meantime, check out Carrie Golf.

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This is another episode of PSP, and I've

been your host, Neal Bruce, take care.

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