We've lost the plot when it comes to creating content. In this week's summer read-aloud, I share a personal essay on how my own productivity systems, batching, optimizing, and keeping up with an AI fueled content arms race, ended up killing my creativity.

So kick back, pop in your headphones, maybe go for a walk, and let's talk about why being productive and being creative aren't always the same thing.

In this episode, you'll hear…

• Why I'm running low on content ideas for the first time in a decade, and what that taught me
• How my 2026 "gap year" backfired into more batching and pressure instead of the spaciousness I wanted
• The real cost of optimizing everything, and why productivity can quietly kill creativity
• Why AI is making the content arms race worse, not better
• What actually refills my creative well, and why living your life is the best content strategy there is

Click here to find the full show notes and transcript for this episode.

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