I’d written hundreds of blogs, but nothing prepared me for the roller-coaster of writing a book.

I don’t consider myself a naturally gifted writer and I started a weekly blog to develop the skill. I discovered a publisher was on my email list and they approached me - a book wasn’t even on my radar at that time. 

Initially, I was flattered, quickly followed by a cloud of self-doubt, but I still said yes. It was an opportunity I just couldn’t turn down - I know how powerful they are for a small business.

In this episode, I share the process of how I wrote my book as a novice author.

• 03:08 Structure first
• 04:46 Repurpose existing content
• 06:05 Setting up the book
• 08:12 Team of readers
• 09:55 Book tennis
• 11:51 Moving parts in a launch

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