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Liquor and Liqueur Connoisseur - Matt Birchard EPISODE 59, 2nd July 2021
Episode 59: Evan Williams Black Label
00:00:00 00:14:21

Episode 59: Evan Williams Black Label

Episode 59 features Evan Williams Black Label, a Kentucky Straight Bourbon Whiskey. The bottle for the tasting is 750mL at 43% ABV, or 86 proof and sells for about $12.

Enjoy this episode with a pour of Evan Williams neat, or on the rocks.

Evan William's official website: https://evanwilliams.com/

Brief Historical Timeline:

  • 1783 - Evan Williams, the man, starts a commercial distillery in Louisville, Kentucky, claimed to be the first to do so
  • 1935 - Heaven Hill Distillery is started by some distillers and an outside group of investors
  • 1957 - Heaven Hill introduces the Evan Williams brand, paying homage to Kentucky's first distiller
  • 2003 - The 7 year age statement on Even Williams Black Label is dropped
  • 2004 - The proof is reduced from 90 to 86 on Black Label
  • 2019 - Sales reach 2.3 million 9-liter equivalent cases, making Evan Williams the second most popular bourbon worldwide

Key Cocktails:

Evan Williams Black Label is fine on its own, but does mix well. On hot days, try a Mint Julep:

Mint Julep:

  • 1 teaspoon Powdered Sugar
  • 2 oz. Evan Williams Black Label
  • 2 teaspoons Water
  • 4 Mint Leaves

Muddle the mint, sugar and water together in a collins or double rocks glass. Add the bourbon, then fill the glass with crushed ice. Stir and garnish with a mint sprig.

References:

Heaven Hill Distillery listing for Evan Williams

The Whiskey Jug listing on Evan Williams

The Spirits Business Sales Figures

YouTube History of Heaven Hill

YouTube Tasting so Black Label by Parker Beam

Wikipedia Article on Evan Williams

Vine Pair Article on Evan Williams

Contact Information:

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