Listen to what today's guest, Dennis Morrison, says about Business Storytelling: "I enable coaches, course creators & service providers to attract, engage & sell to their ideal audience with stories."

Your Voice Matters: The whole world has changed, and storytelling is your new opportunity to take full control of the direction of your business and life. Purposeful storytelling puts you in the driving seat by attracting and engaging your ideal audience on an emotional level.

Your Story: It’s imperative that you find your voice, have an authentic connection with your audience and differentiate yourself and your business from everyone else. Discover why this one powerful skill will give you the confidence to be your unique self. Will enable you to communicate with authority. Is the best way to establish yourself as the go-to expert in your industry or niche.

The Power of Storytelling: The most profitable thing you do in your business is either talking or typing. This is how you get your message out into the marketplace. Discover why the use of stories and storytelling is becoming integral to how you define your content marketing, and the best way to instantly transform the conversation and move people to action.

Your Audience: Buyers are evolving, so the old tactics no longer work. This is where storytelling comes to the rescue. It has to become the key element of your marketing strategy. By telling different stories depending on where your audience is in their customer journey, you’ll build a deeper relationship, so when they’re ready to buy, you become the only choice.

Sell with Story: Storytelling is a serious business and the future of content marketing. However, you’re not telling any old story. You’re telling stories on purpose. Stories that lead to a sale. Selling with story is the ethical way to sell, and attracts your ideal buyer. It changes the conversation from you trying to sell them something, to them choosing to buy from you. Communicate in your ideal audience’s language and design stories that work for you and your business.

"My Story" Framework - A simple and effective framework that helps you craft and tell your story. The purpose of this framework is to show “Who you are”, aligning your story with what you do and why you do it. Remember people buy into people, not things.

The Audience Magnet 7 Step Framework - The one framework that helps you define your path, get clarity on your offer and creates a platform for you to consistently tell stories to attract and engage your ideal audience, so they become your perfect clients and customers.

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