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Episode #25: Facebook Staff Challenge Zuckerberg in Leaked Audio, Zuck's Friendship with Trump, Managing a Cyberattack PR Crisis, and How to Stay Safe Online
Episode 2528th September 2020 • Talking Shop Podcast • Cam MacMurchy and Ewan Christie
00:00:00 00:53:59

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We hit the quarter century mark by looking closely at the internal strife at Facebook after audio from staff meetings was leaked to reporters. Ewan looks at the situation from an employment lawy point of view, but it also raises several big questions about how the company deals with PR challenges both internally and externally -- made even more complicated by CEO Mark Zuckerberg's relationship with President Donald Trump.

Then we dive into some tips and advice for managing a PR crisis related to cyberattacks, which are on a steep rise. Nearly all companies collect data of some kind, and understanding how that data is stored and managed in advance is critical to reporting quickly and accurately if there happens to be a breach. We discuss the questions you should be asking of your own IT and business teams and how to put a crisis communications plan together.

Then we offer up an album recommendation for the fall, along with a podcast series that may not make relax you, but will definitely capture your attention.

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Ewan Christie is an employment lawyer and partner at Duntrune LLP in Toronto, Ontario, Canada.

Cam MacMurchy is a corporate communications executive with a multinational technology company listed in Hong Kong and curator of the Digital Bits PR and Communications newsletter. He also contributes to Apple news website 9to5Mac and shares his thoughts on PR, media, travel, and technology on his website.