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Yuu Rewards is the first coalition loyalty program ever launched in Hong Kong and we had the opportunity to speak with Chief Operating Officer and loyalty expert, Mark Sage, about the amazing success of the program.

In this short summary episode, we look back on lessons learned when launching this massive program in a very short time in the middle of a global pandemic.

Show Notes:

1) Mark Sage, Chief Operating Officer, Yuu Rewards

2) Yuu Rewards