In this episode of Black Men Sundays, Bruce Larkins, President and CEO of Showball Baseball, shares what it really takes to raise a recruitable student-athlete. From the role of academics and work ethic to the mistakes parents make during the recruiting process, Bruce offers practical insight on helping young athletes earn opportunities both on and off the field. He also explains why parents should invest in their child's athletic journey only when that commitment is matched by the work being done behind the scenes. Whether you're a parent, coach, or student-athlete, this conversation is packed with advice that can shape a future far beyond sports.