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(upbeat music)
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I'm Danny Brown,
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and you're listening to One Minute Podcast Tips,
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the show that helps you be a better podcaster
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in just a minute a week.
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If you want more specific tips just for you in your podcast,
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check out the Magic Mic membership
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at oneminutepodcasttips.com/support.
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And now, this week's episode.
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One of the questions I often see online
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is whether you should put your video podcast on Spotify.
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After all, when you think of video, most people think of YouTube.
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It's the default platform for video for both creators and listeners or watchers alike.
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So what about Spotify? Should you add your video there?
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Spotify added video support back in 2020.
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Even Apple Podcasts actually supports video podcasts,
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and they have done since 2005, way back in the iTunes days.
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It's just not really promoted as a feature by Apple.
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But Spotify is pushing video podcasts, so should you put yours on there?
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To be honest, it really comes down to how easy it is for you.
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If you have a podcast host that pushes video out to YouTube and Spotify, then sure it's simple.
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If you're not however, then you need to create a dedicated account on Spotify for Podcasters.
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Now if you're already happy with your podcast hosting company,
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this means you'd have to create a second account just for the video.
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There's only 100,000 video podcasts on Spotify, which is about 4% or just under 4% of all the podcasts on there.
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So it's a very, very small audience.
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Again it goes back to the listener.
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When you mention video, people automatically think of YouTube,
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and that's understandable.
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YouTube's analytics are second to none
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and the recommendation engine is excellent too,
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which can give you more visibility on the platform.
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So personally, I would stick to YouTube for video
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and just send the audio version to Spotify.
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Until the next time, happy podcasting.
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Thanks for listening.
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If you enjoy one-minute podcast tips,
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be sure to share with your friends and other podcasters
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so they can enjoy it too.
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Until the next time, happy podcasting.
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(upbeat music)
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(upbeat music)
