In this episode, Ben reflects on the year 2023 and helps listeners set plans in motion for a successful 2024 in their video businesses. He emphasises the importance of analysing financials and setting goals to achieve desired revenue and profit. Ben explains how to increase leads, conversion rates, average dollar sale, and the number of transactions to grow a business. He provides a step-by-step process for planning and identifies the ideal customers to target. Ben concludes by inviting listeners to join his Strategy Board program for support and guidance in achieving their goals.

Takeaways

• Take the time to analyse your financials and understand the levers you can pull to grow your business.
• Set specific revenue and profit goals for 2024 and plan measurable actions to achieve them.
• Identify your ideal customers based on what you enjoy doing, what you do best, and what is most profitable.
• Seek external support, such as joining a program or working with a coach, to help you reach your goals.

If you found this episode of value I’d love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com

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