In this episode we examine the long-lost art of writing advertising jingles and recognize the copywriters and creative directors who crafted the most memorable songs from commercial advertising’s golden era. Along the way, we revisit classic commercial tunes.

Episode highlights:

01:20    From song to sonic tagline

03:38    A jingle that went to Billboard’s No. 2

06:14    Nutty

07:13    Broadway Branding

08:11    It does it all in 30 seconds

09:17    Insidious tune

10:19    The unity of sweet effervescence