“Why didn’t you tell me you’d been shot at?!”

From the Hacienda to the Warehouse Project to Parklife, promoter Sacha Lord has thrown some of the biggest parties in the UK.  Sacha’s first business venture was selling leather jackets on a market stall in Liverpool. He’s now Greater Manchester’s Night Time Economy advisor - and a best-selling author.  

Hosts Peter Jackson and Joanne Radcliff from Hill Dickinson discover how success can come without following the traditional path.  Over the course of discussing his 3:00 AM Conversations, Sacha opens up about his troubled relationship with his father; the challenges he faced in the nightlife industry, his thoughts on imposter syndrome and how he turned his love for hospitality into a thriving business.