In this episode, Ash from TechTBD shares how his company tackled significant challenges in their IT strategy and sales processes. Discover how a partnership helped TechTBD overcome hurdles in converting leads into high-ticket sales by developing a comprehensive, end-to-end system. Ash talks about the evolution of their marketing and sales framework, the importance of having a solid foundation, and the value of persistence in building a successful business. Tune in to learn about the journey from initial struggles to achieving impressive sales results and how a well-structured approach can drive growth.