Shownotes
If you've ever considered cold email, or outbound messaging in general as a lead gen channel - DO IT! Outbound is so reliable, consistent, and powerful when you get it right. In this episode I'll break down a campaign we ran for one of our clients that absolutely skyrocketed their sales, and has made Cold Email their #1 client acquisition channel. I'll review the data, best performing copy, most interesting A/B tests and more.
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