Ever wish you could look under the hood of a business owner? Well, this episode is part two of a three part series outlining what I would have done differently if I could start my online business journey over again.
Today I break down the importance of prioritizing email capture and lead generation strategies.
Even though my first coach told me to grow an email list it didn't register exactly HOW important it really is. In truth, the size of your email list translates into dollars in your pocket.
Building a magnetic lead magnet is step 1 to email list growth. Think about what problem you solve for business owners and how you can give them a win with a free item such as a PDF, audio file, or mini-course.
Step 2: Then craft your lead generation strategy. For podcasters I recommend www.textiful.com. Using Textiful.com increased my email capture by more than 100%. For bloggers or YouTubers you may find that using a short link or direct link works just fine for you since most people are not driving or working out when engaging with your content.
Step 3. Tracking and measuring your list growth is paramount! Don't just build it and assume it will grow itself, you must constantly make sure your lead generation strategy is effective. Track your weekly downloads and continually focus on growth.
Register for the Online Business Bootcamp Course.
Register today at www.lindsaysutherland.com/store
This course is right for you if you're someone with big ideas and dreams of starting an online business, but are feeling stuck or unsure of where to begin. We designed the Online Business Bootcamp specifically for action-takers who are ready to turn their ideas into reality. Whether you've been thinking about starting an online business for a while, or just had a recent inspiration, this course will help you clarify your vision and it will give you the tools you need to take the next steps.
Be guided through the process of creating a business plan tailored to your unique idea and goals. Break down your idea and address specific problems your business will solve, and hear practical advice on how to turn your idea into a course, membership site, or online offer. We'll even build your own customized marketing plan and 30-day content map. You will be fully equipped with the tools you need to get your business in front of the right audience and start making sales.
But this course is not for everyone. It's for people who are willing to take action and commit to building their online business. We're looking for big thinkers who are ready to put in the work and make their ideas a reality. If that sounds like you, register today.
I can't wait to see you there!
Lindsay Sutherland is a world-class business coach helping you profit from your passion! She left her corporate career for a log cabin in the woods because she realized there is no guarantee of "someday" and she was not willing to wait for retirement to live the life of her dreams. Now she helps others escape their 9 to 5 and build a dream business that gives them the freedom and flexibility they are desiring. Discover more about Lindsay at www.lindsaysutherland.com
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