With the news that Apple Podcasts will support individual episode artwork when iOS 17 is released in September, it joins other podcast apps that already support this feature.

So should you use individual artwork for your podcast episodes?

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My equipment:

• Shure SM7B dynamic mic
• Rodecaster Pro II audio production studio
• Sony MDR-7506 Studio Monitor Headphones
• Elgato Wave Mic Arm Low Profile

Recommended resources:

• Captivate.fm
• Substack
• Boomcaster remote interviewing

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You're listening to One Minute Podcast Tips.

I'm your host, Danny Brown.

And each episode brings you snack-sized tips

to be a better podcaster.

And if you enjoy the show,

you can now support with a one-off donation

at oneminutepodcasttips.com/support.

And now, this week's episode.

With the news that Apple Podcasts

will now support individual episode artwork

when iOS 17 is released in September,

a lot of podcasters are now asking

should they use individual episode artwork.

And much like anything, there's a pro and con to each.

The biggest pro is it helps your episodes

stand out on podcast apps,

which is great for something like movie podcasts,

for example, where you include the movie title,

artwork, and more.

Or if you have an interview podcast,

you can use an image of your guest.

However, the pro can also lead to the con.

And that con is it can dilute your podcast brand as well.

So if listeners are used to seeing your logo or artwork

for your overall podcast and you start to use individual episode artwork,

then it can be confusing for them.

Unless your branding is really strong and it still comes through on the episode artwork when using that.

So it's one of these questions that there's no real right or wrong answer,

and if you think it's going to affect your podcast branding.

Until the next time, happy podcasting.

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leave a review at oneminutepodcasttips.com/review

and help others like you find the show too.

Until the next time, happy podcasting.

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