On this episode of RaboTalk's Growing our future, host Katie Rodwell is joined by Rhys Roberts. As the CEO of Align Group, Rhys keep's himself busy overseeing seven farms, a market garden, a yogurt brand and milk processing facility.

This episode focuses on Rhys regenerative farm trials compared to his conventionally run farms, and on using the data that comes out of it. Katie and Rhys discuss the benefits and quirks that come with publishing your farm data online; the difficult nature of adding value to food production; how he defines success; and what gets him out of bed each day. Rhys shares his insights about looking through all the noise, and what he sees the food and fibre sector looking like in 2050.