Episode #6. This episode focuses on Social Media – a technical skill that has truly changed the landscape for marketers to build greater connections with your consumers. Abby’s Social Media specialist guest is the awesome Michelle Carvill, successful author of #getsocial and director of Carvill Creative agency. Michelle shares the true benefit of social media for B2C and B2B brands, who’s doing it well (and why) and how to avoid the pitfalls of simply broadcasting or ‘ filling the feeds’ to get the maximum impact from your social media strategy.

This podcast is sponsored by Labyrinth Marketing www.labyrinthmarketing.co.uk

Host: linkedin.com/in/abigailcdixon/

Guest: linkedin.com/in/michellecarvill/

Resources/brands mentioned in this podcast:

www.CIM.co.uk

https://www.michellecarvill.com/

The Art of Being Social – by Michelle Carvill

#Get Social – by Michelle Carvill

The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com