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SaaS Growth Strategies, Trends and Building a Profitable Real Estate Portfolio with Perry Zheng # 148
Episode 14829th October 2021 • SaaS District • Akeel Jabber | Horizen Capital
00:00:00 00:55:56

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Perry Zheng is the founder and CEO of Cash Flow Portal, real estate syndication software, and a real investor portal founded in April 2020. 

Before starting to work on Cash Flow Portal full-time, Perry was an engineering manager at Lyft for 5 years and worked as a software engineer at Twitter and Amazon before that. He started real estate syndication over three years ago and now has more than 2000 units, raised over $20M for real estate projects and is a lead sponsor on two deals totalling 850+ apartment units.

His goal is to help other syndicators groups succeed and overcome common challenges like raising capital and finding deals even while having full-time jobs. By July 2021, he helped four syndication groups raise $30MM+ of capital by having investors sign docs automatically on the platform.

During this interview we cover:

  • 00:00 Oribi.io Smarter Data-Driven & Analytics Decisions
  • 01:02 - Intro
  • 02:09 - Juggling Three Jobs + Grow a SaaS Startup
  • 04:40 - Perry's Work Management
  • 06:21 - Getting Productive & Focusing on People's Strength
  • 08:28 - Hire The Most Talented or The One With The Best Resume?
  • 10:10 - Raising Capital For Real Estate
  • 12:30 - The Best Time to Look for a Real Estate SaaS
  • 14:35 - How to Become a RE Investor & How Perry Started
  • 24:47 - The Big Risk On Moving From SaaS to Real Estate
  • 25:25 - Perry's Biggest Lesson on Changing from SaaS to RE
  • 28:42 - Contentfy.co Your On-Demand Podcast Editing Team
  • 30:09 - Perry's Vision of The RE Future & Why No Commercials?
  • 35:55 - Growing a SaaS Organically
  • 36:29 - Perry's 4 Mistakes on Starting a SaaS
  • 38:30 - Real Estate Buying or Renting?
  • 39:26 - Perry's Background & building Cash Flow Portal
  • 43:09 - Cash Flow Portal's Success Without Marketing
  • 44:48 - Long Term Vision for Cash Flow Portal
  • 47:01 - Advice Perry Would Give to His 25 Years Old-Self
  • 48:10 - Perry’s Greatest Challenges as Being CEO at Cash Flow Portal
  • 49:35 - Instrumental Resources For Perry's Success
  • 51:29 -  What Does Success Mean To Perry Today
  • 54:18 - Get in Touch With Perry

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