The Produce Marketing Association is a key International trade organization representing companies from every segment of the global fresh produce and floral supply chain. The PMA helps members grow by providing connections that expand business opportunities and increase sales and consumption. Their mission is to connect, inform and deliver industry solutions to enhance their members’ prosperity.
Each month, we will be focusing on a major area of South African fresh produce and discussing that all with the country’s key industry experts so we can learn and appreciate fantastic South African Fresh Produce.
In our second Broadcast we will be exploring the amazing and fast growing online marketplace development in South African Fresh Produce. The innovation and digitisation taking place around online marketplaces in South Africa and Africa as a whole in phenomenal. We speak to some of the leading business to find out what they are seeing and the benefit they can bring to the sectors.