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Mid-funnel is your strategic target - with Myriam Jessier
Episode 188 • 16th February 2024 • SEO in 2024 • Majestic.com
00:00:00 00:17:00

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Myriam Jessier and David Bain discuss how mid-funnel is your strategic target.

Discussion points include:

What do you mean by mid-funnel?

How do you identify Mid-funnel opportunities?

What are good goals for Mid-funnel opportunities?

Can you not work with both traditional marketing funnels and customer journey mapping?

What are the typical touchpoints where SEO is overshadowed where search is critical?

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