In this week's episode Lauren tackles the time old question, Does Adding More Services to Your Menu = More Clients?
• "When I see a Salon that appears to be offer everything, my first reaction is think that they're most likely not going to be amazing at any of these things; as they're not doing these services often enough to be great at all of them". ~ Lauren Lappin
• "Too many services can both water-down what you're best known for, and also waters-down that you're true Experts and Specialists". ~ Lauren Lappin
• "Training new staff and getting them to the point of making-you-money, is much easier and faster when you have a niched-down and specialised service menu". ~ Lauren Lappin
• "Getting rid of services (in particular lower margin services) frees up time, space and resources to keep growing and improving your key offerings". ~ Lauren Lappin
• "Adding services outside of your key offerings can lead to rushed and generally poor hiring decisions". ~ Lauren Lappin.