📍[7:59]Marketing: "Bringing in a Heart of Service to Your business"
📍[10:27] Marketing: The importance of relationship marketing
📍[11:13]Marketing: 60+% of people choose a contractor because they are referred by someone else.
📍[12:54]Marketing: What would the responsibilities of a relationship marketer be and how can you afford it?
📍[14:52]Marketing: Being intentional with your marketing and your customers.
📍[18:57]Finances: Talking Strategic Planning
📍[19:21]Finance: Strategic Planning is the #1 thing a company should do. Devote 2 days to do next year's strategic plan
📍[19:42] Finances: Doing some strategic planning leads you to be more intentional about your business growth
📍[21:57]Step 1: Have someone else facilitate your strategic planning session
📍[22:49]Step 2: Have a peer join your session to challenge your thoughts.
📍[23:29]Bring in your goal numbers for the next year, then work backwards.
📍[24:24]Start with why
📍[26:17]Revisit your SMART goals (created from strategic planning session) at least quarterly
📍[30:19]Discount Code: FC4B
📍[31:10] Creating a culture of giving
📍[31:47]Whatever you give seems to come back 10-fold.... "Kindness, money, time, respect, teamwork, etc"
📍[32:08]Systems: R&D - Rob & Dublicate
📍[35:04]Systems: Develop a contagious giving program... Inspired by the Gift of Heat - manufacturers love to serve your customers too - getting buy in from your employees - customers loved it!
📍[35:59]Systems: What are Chris' time hacks? Teamwork makes the dreamwork
📍[38:29]Systems: Systematize your giving... Include your team. Set a budget. Be intentional. Review the asks and decide on your recipients all at once. Create a strategy for your giving.
📍[39:56]People: Anyone can be a leader. Anyone with influence is a leader and they can use it for good or not so good...
📍[41:53]People: How we treat people matters....
📍[43:02]The Dream Manager
📍[45:05]People: As part of employee onboarding... Define what is important to them, help them create a vision board, how can you connect the dots from team members goals to company goals?
📍[48:20]People: It doesn't take that much work as a leader to inspire your team to dream and to meet those dreams. But the impact on their lives will last a lifetime.
📍[48:58] People: Your people won't remember your goals but they will remember how they felt will you helped them meet their goals! A win-win for everyone.
📍[51:57]Its go time
📍[54:01]Marketing Homework: Read Intentional Living by John Maxwell Intentional Living
📍[54:25]Finance Homework: Schedule your Strategic Planning Session before year-end
📍[54:58]Finance Homework: Read it's Go Time Its go time
📍[55:26]People Homework: Read Dream Manager The Dream Manager
📍[56:24]Message Fight Club 4 Business your mailing address if you'd like a free copy of "It's Go TIme" as a gift this Giving Tuesday from Chris Hunter
"Quote of the week"
“The best portion of a good man's life: his little, nameless unremembered acts of
kindness and love.”
Choosing a Life That Matters ,
How Great Leaders Inspire Everyone to Take Action
The Dream Manager
Chris Hunter - Servicetitan
Tay Meroni (Marketing) with Pure Pressure Washing
Meaghan Likes (Finances) with Bookkeeping Academy Online, Likes Accounting Company & Jeff Likes Clean Windows & Gutters
Michelle Myers (Systems) with Pink Callers
Martha Woodward (People) with The Pay for Performance Expert, Quality Driven Software & Dusting Divas