Artwork for podcast Fire Footwear: Sneakers Talk (with Matt Frates)
Has Nike SB Lost Its Way?
21st July 2026 • Fire Footwear: Sneakers Talk (with Matt Frates) • Matt Frates | Matt Frates Creations, LLC
00:00:00 00:14:55

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With the announcement of a Nike SB Foamposite dropping in 2027, you have to ask if Nike SB has lost its way a bit. Skateboard culture and sneaker culture have been associated for decades, but this latest attempt at highlighting the former seems like it misses the mark.

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