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How 'shiny object syndrome' in ADHD business owners can be... SQUIRREL!
Episode 116th October 2022 • The Weeniecast - for ADHD entrepreneurs and neurodivergent business owners • Katie McManus ADHD entrepreneur coach
00:00:00 00:15:49

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Shiny object syndrome and ADHD entrepreneurs 

*In this episode, Katie mentions a free guide on 'checks and balances'. The link no longer works since we changed platforms. If you'd like the guide, please email Katie here.

"You could be super excited about this one group offering that you have or a one on one offering or a digital course... and you could be on social media and talking about it constantly for about four months... and then all of a sudden, one day, you just forget about it!" - Katie McManus, Brave Business Coaching


 


Business owners and entrepreneurs with ADHD who suffer from shiny object syndrome - we've got your back! Accessibility: click to read a written-to-be-read transcript of the episodeThis episode covers:



  • How 'shiny object syndrome' impacts on ADHDpreneurs



  • The problem with social media for ADHD entrepreneurs
  • How those same home habits show up in your products and service offerings
  • Shiny object syndrome in your marketing
  • Why you need to avoid your 'allies'


 


Who needs to hear this episode?

If you're a business owner or entrepreneur, you know how important it is to have a focused strategy.


But what happens when you're confronted by your old friend 'the squirrel'?


You know, when you're just getting started with one element of your business, and then another thing pops up and steals all your attention. Even though the other thing was more urgent...


That's when you need to know how to deal with shiny object syndrome.


If that sounds like you, and you're always being tempted to switch gears and pursue the latest and greatest trend then you're going to need to listen.


In this episode, Katie McManus talks us through the challenges of dealing with shiny object syndrome in your business and not letting it take over your marketing and offerings!


 


What is shiny object syndrome?

 


Shiny object syndrome is the shiny new thing that catches your attention and makes you want to drop everything and pursue it.


It's the siren song of the squirrel that tells you to forget about your goals and chase after something shiny and new.


And it can be a real problem if you let it take over your business!


 


How do you know if you have shiny object syndrome?

 


If you find yourself constantly starting new projects but never finishing them, or if you're always chasing after the latest shiny new thing but never actually implementing anything, then you might have shiny object syndrome.


The danger of shiny object syndrome is that it can lead you away from your goals and make  you feel like you're not making progress.


It can be a real problem in business, because it's easy to get caught up in the shiny new thing and forget about your original goals.


 


How do you get past shiny object syndrome?

 


If this sounds like a problem you're having, stop what you're doing and play this episode now.


Katie McManus will talk you through how this shiny objects syndrome is affecting you as a business owner or entrepreneur with ADHD and what you can do to solve it!


It could make the difference between you continue being a weenie and you actually starting the winning!


 

NEW!! Our weeniecast hyper focus community:Are you ready to escape the world of weenie entrepreneurship, ignite your passion, and surround yourself with a dynamic community of ADHD entrepreneur go-getters?


Great news! The Weeniecast Hyperfocus Community is your one-stop destination for all things empowerment, growth, and success!


With the Hyperfocus Community, you're stepping into a space designed to amplify your growth, ensuring you're equipped with the insights, strategies, and mindset shifts to catapult your business to new heights.


As well as group coaching, networking and business referral exchanges there will also be some access to my premium services.


You’ll also be able to say sayonara to the days of going it alone.


In the Hyperfocus Community, accountability becomes your superpower.


Surround yourself with like-minded individuals who are ready to hold you to your commitments, ensuring you remain on the path to success, even when challenges arise.


Not only that but you’ll get first dibs on my resources, workshops, and expert insights, tailored to your entrepreneurial journey.


Whether it's nailing your business strategy or mastering the art of work-life balance, the Hyperfocus Community equips you with the tools you need to thrive.


Click the link to find out more:


https://weeniecast.com/hyperfocus


About Katie McManus


Katie McManus was trained in Executive Business Coaching and Leadership Development at the Co-Active Training Institute in San Rafael, California.


She's a CPCC (Certified Professional Co-Active Coach) and an ACC (Associate Certified Coach) with the International Coaching Federation.

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