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How To Get (And Keep) Engagement up In Your Online Community
Episode 25226th November 2025 • Freedom Entrepreneur Podcast | Online Business Tips, Business System Strategy, Marketing Training, Entrepreneur Mindset • Lindsay Sutherland
00:00:00 00:12:28

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You built the group.

Maybe you even have members.

But no one's engaging.

And it's exhausting.

This is the thing that burns people out the most—they've got the group, they might even have a lot of members, but they can't get people to actually participate.

So what do you do?

In this episode, I'm sharing what I've learned from the BEST groups I've ever been part of—and what made them work.

Here's what we're covering:

→ Why pop-up groups work (and what you can learn from the challenge/contest model—even if you're not doing a live launch)

→ The secret to real engagement: It's not about YOU talking to them. It's about getting THEM to talk to EACH OTHER.

→ How to structure your group so it doesn't fizzle out (intro posts, accountability pods, weekly themes, and gamification)

→ The promotion problem: Why "post your stuff anytime" groups turn into spam—and what to do instead (hint: specific promo days)

→ My biggest mistake: I started a group, it was great for a while, then I lost focus and it became a dud. Here's what I'd do differently.

→ The hardest part of running a group: Getting people to build relationships with each other (not just with you)

→ How to keep showing up consistently without burning out: Map out your plan, but stay curious and flexible. Double down on what gets traction.

Bottom line:

A group without engagement is just a graveyard.

But a group where people connect with EACH OTHER? That's gold.

Be serious about your commitment. Be playful in your approach.

Commit to showing up. But stay curious about what actually works.

Join the free Facebook Community! Connect, Learn, Grow, Build https://www.facebook.com/groups/freedomentrepreneurcommunity

Have a burning question? Leave a message for Lindsay and she will turn it into an episode with an answer. Use the link below to record.

https://www.speakpipe.com/FreedomEntrepreneur

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