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Kill Perfectionism and Build a Culture of Excellence as a Christian Entrepreneur
Episode 7518th October 2021 • Eternal Entrepreneur—Equipping Christian Businesses • Joe Newton, Pierce Brantley — Christian Business Leaders, Kingdom Entrepreneurs
00:00:00 00:21:27

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What is the difference between excellence and perfectionism? By definition, it's the quality of being outstanding or extremely good, where as perfectionism, is a doctrine holding that religious, moral, social, or political perfection is attainable, especially the theory that human moral / spiritual perfection should be attained. Pierce has been on both sides of this conversation and provides a useful framework to understand what excellence looks like, and how to use it to be build a more impactful business. He talks through useful industry standard and gives a framework for helping teams build a culture of excellence at the end of the show.

This episode covers the topics of standard-bearers, excellence, perfectionism, military, Gibson guitars, mental health, prayer, Joseph in the Bible, freedom, the anointing, and consumer-focused values.

Get Pierce's book Calling: Awaken to The Purpose of Your Work

https://www.amazon.com/Calling-Awaken-Purpose-Your-Work/dp/0830780734/

Transcripts

Pierce Brantley:

Welcome to lunchbreak a special weekly series of the eternal

Pierce Brantley:

entrepreneur that gives you bite-size pieces of wisdom on how to do the

Pierce Brantley:

function of faith and business.

Pierce Brantley:

Each episode unpacks, a short, actionable topic you can put into practice this week.

Pierce Brantley:

Let's get into it.

Pierce Brantley:

Hello and welcome back to the eternal entrepreneur podcast.

Pierce Brantley:

I am Pierce Brantley cohost of the show.

Pierce Brantley:

And today we're going to explore the topic of excellence.

Pierce Brantley:

And I say explore, because I think there's a spectrum that we as Christian leaders

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get into and we can have opposing ideas.

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And there is a biblical standard of excellence and there's a worldly standard

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of excellence and one will run us dry.

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The other will actually, I believe, bring on the mantle of God's anointing

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on your life to carry something that you couldn't carry before.

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And that's why I want to talk about it because I think most of the time.

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We place ourselves in the realm of workaholism and perfectionism to big

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isms, but effectively what it means is we are in pursuit of something at all

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costs, and that cost costs us something.

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It costs the soul something, whereas biblical excellent.

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Jesus says my yoke is easy.

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My burden is light.

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He is carrying something, but what he's carrying he's equipped to carry.

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When we try to pursue excellence in an area that we are not equipped to carry.

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What it does is it becomes a yoke of bondage and bondage may seem like.

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A, a big word, spiritual word, especially as it relates to

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excellence in the workplace.

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But the reality is if you are carrying something that is not I don't want to

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say it goes as far as to say willed, but breathed on like a fire from God, then

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something is going to happen to your soul.

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You're going to get agitated with a lack of excellence.

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You are going to get into the nitty gritty.

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You're going to become a control, a fanatic, and you were going to obsess

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about details that actually are at a detriment to the morale of your business,

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to your employees, to your family life.

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And so we want to adjust that.

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So there were two healthy types.

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Of excellence that you can aspire to.

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And by the way, I don't think either one of these are

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wrong, they're just different.

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And I want to explore both of them.

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So we can think about how to take a chiropractic adjustment

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to your business as it relates to building something really good.

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So the first type of excellence is a standard.

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Someone who is a standard keeper or business.

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That is a standard keeper is all about meeting the

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industrial mark of the business.

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So there's a status quo and not a bad set of squirrel just or actual status quo that

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is normal in your sphere of influence.

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So in the auto industry, for instance, if you're getting maintenance done on your

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vehicle the standard, the high standard is they're going to give you a free car ride.

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They are going to, give you coffee or some nice drink while you're there.

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They are going to, have a concierge that's going to, take care of

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your car while you're there.

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And you're not ever going to have to get into the details of

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your car, getting maintained.

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That's the standard in the industry.

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And so anything less than that is falling short of the standard,

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but that is the standard itself.

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That any new car maintenance business, if they were to get into that space

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would need to quickly move towards, because if they're not doing that,

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then they're not meeting expectations.

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So that's one type of excellence, which is just meeting the standard.

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And, there's a lot of books out there.

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Some of them that I love around being innovative and being disruptive.

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And everything else.

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And there is a place for all of that.

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There was also a place for meeting expectations in a way that people expect

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and are delighted by and that's okay.

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Not everything needs to be innovative.

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Then there is a second type of excellence and this is the type of

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excellence that transcends what I believe is simply Working in the flesh.

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And that is to be a standard bearer, not just a standard keeper.

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So in the military, a standard bearer is someone who carries a flag who

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runs out ahead of their platoon or the group of soldiers, and is basically

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saying that they're claiming ground and being a front lead for that group.

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Standard bear is going out ahead of where everyone else is going underneath

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the flag that they are carrying and they are fighting for, to be a standard

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bearer means to redefine and to take new territory redefined what it means to be

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excellent and to provide good service.

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In a space and also means to go into new territory that hasn't

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yet been conquered or claimed.

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And it goes without saying that you need the first, before you can go

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into the second, if you are simply a pioneer, but you have no skillset,

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then what you're gonna do is just end up tearing up the land you're in.

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You need more than.

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But a standard bear's able to go fully equipped into the unknown,

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take new territory and define new standards that are good for them.

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Good for the industry.

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And it's how I think really powerful brands are made.

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So a few years back, I was at the Gibson factory and I think

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it was Nashville or Memphis.

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It was Memphis.

Pierce Brantley:

Yes.

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And what was really cool about that factory other than the fact that, I'm

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a guitar nerd, but towards the end of the tour, they wanted out this huge

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blue dumpster and ended the dumpster.

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You could see over the top of it were just piles and piles, countless piles.

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Of finished guitars in the dumpster.

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And we asked about that.

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We're like, what?

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What's wrong with those guitars?

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And the tour guide goes is nothing wrong with the guitars.

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He said, every single one of them plays just fine.

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He said our standard here at Gibson.

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He said, if there is one speck of dust on the paint, if there was one malaligned.

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Not on the adjusters, if there is a grain of a knot that shows up

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or a grain of color in the wood that looks wrong on the neck, he

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said the entire guitar is useless.

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We throw the entire thing away.

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He said, and we're so strict about the.

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That he said, even if an employee were to go in and take one of these

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perfectly playable guitars out of the dumpster, he said they get fired.

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He said that we have a zero tolerance policy on.

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Again, perfectly playable guitars.

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Absolutely useless from the perspective of a standard of a

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standard bare in the industry.

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The same thing is true of Mercedes.

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I saw this cool documentary years ago and Mercedes was going

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through their final point check.

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And they're not the only ones that do this, but between the

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outside panel, Of the car.

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They have a, I think it's called a micron measurement tool and I'm

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probably going to get that wrong, but effectively they measure down to, I

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want to say it was two millimeters of distance between two outside panels.

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We're talking about the decorative panels on the car.

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If there is more than two millimeters of gap between the

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two panels, the entire thing is.

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To get rid of it or they go and fix the problem because the standard for

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Mercedes is so much higher than a lot of the other vehicles in the industry.

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Again, they're not the only ones that do this, but if there was more than

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a two millimeter difference and you might be saying the difference between

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two millimeters and three millimeters, is that even like noticeable from

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the naked eye, maybe not in one area.

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If you think of one thing going wrong in one part of the car, then it says

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something about the entire vehicle.

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It says something about the standard of integrity that relates to how

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the company wants to produce things.

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And I don't think this applies to all Christian businesses, but

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I think often we can operate.

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What we think is the guise of grace.

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Meaning, we want to provide good service, but ultimately, we need to be flexible

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if things don't go exactly right.

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We need to be understanding about our own employees and everything else.

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And that's true.

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The, in that, the development of the person and the love for the person

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should pre emanate everything we do.

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But when you think about being a standard.

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And you think about these two companies, Gibson and Mercedes

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one speck of dust ruins, the whole guitar, one millimeter disqualifies

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the entire car from being sold.

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When you think about what it means to be a standard bearer, it means to pioneer

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something in a space and to hold a mantle that other companies aren't doing.

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And these details are not just for the sake of doing it.

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Perfectionism gets obsessed with fixing things for the sake of fixing them.

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You ever met someone who's like a die hard perfectionist and

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you go what is the end in this?

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And most of the time it's fixing it.

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It is the end baking it.

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Perfect is the end and of itself.

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Perfectionism for its own sake is not actually that great of a thing to aspire.

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We know it's abusive.

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We actually talk about this and calling awaken to the purpose of your work.

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If you say, why did my best, and my best is perfectionism.

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That's that's your standard.

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But that's your own personal standard, the best companies in the world.

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They're the best in the world because of a comparison related to something else.

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So you can't just say did my best and it's actually the best.

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Like you, can't, that's a self fulfilling prophecy.

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You have to go outside of your circle in order to have any standard

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at all, a personal standard.

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That gives you personal integrity does not actually do anything

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for the market competitively.

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All right.

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Rant done, but being a standard bare.

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These companies that, that obsess about details, what they're obsessing about

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is not details for the sake of details.

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It is creating something that is special to, for the sake of the

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consumer that otherwise wouldn't exist.

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And some of you, if you're going to, you're going to hate on

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me in the comments, I've been as I've been as, as another.

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Company out there and they are super flashy and they got tons

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of mother of Pearl and tons of decoration and everything else.

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Their guitars simply aren't as good as.

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As Gibson guitars they're best you could.

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The most money you could spend on the best Ivan as guitar would fall flat

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compared to a Gibson and fall five compared to a lot of other guitars too.

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But that's beside the point.

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And the reason is because the cumulative effect of the details

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themselves are unto something greater.

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They are the sum of the whole, so to speak.

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What does this mean for us as a kingdom business leaders

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as Christian entrepreneurs?

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I believe everyone listening to this right now that God has given you something, he

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might be calling it to mind right now, or maybe you should spend some time praying

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about it that you are a standard bearer.

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Meaning God has given you a skillset and an aptitude that isn't normal

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and what he is calling you to is to develop that out and then eventually

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move into being a standard bearer.

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Someone who takes new territory, who goes into the unknown and sets the standard

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for the rest of the industry for the rest of the competitive landscape, the

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best companies do not compete on price.

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You think of like Peter Drucker's awesome theory and everything else.

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They don't compete on price.

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And I would say the best company.

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Don't even compete directly with other companies.

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It's not a competition because what they're in pursuit of is

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not beating the competition.

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What they're in pursuit of is the pursuit of excellence and that

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upward shift that aspiring shift moves them farther and farther away

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from the quote unquote competition.

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It doesn't even become a competition because we're not even talking

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about the same thing anymore.

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And that's my encouragement to you as a business leader is to get so good

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under the building out of your talent or your business acumen, and then being so

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conscious of what God has given you as a gift of anointing, that when you rest in

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those things for so long before, You're not even in the same plane field anymore.

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And that isn't just to your own benefit, your customers benefit the industry

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benefits the landscape of consumerism in that area benefits because of your

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pursuit of standard bearing excellence.

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There's also a spiritual component to this as well.

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And this is the idea of holiness.

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Now you need to hold these with a special kind of, openhandedness

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because what I don't want you to do is get religious in this, but

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holiness is about being set apart.

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Jimmy Lynn go listen to that episode as a fantastic book and talk about what it

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means to be a Christian in the pursuit.

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Of holiness and that should have a meaningful impact

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on my life as a believer.

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But beyond that,

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the recognition that I have been set apart should also set

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apart the way in which I do.

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Looking at the life of Joseph, the Bible over and over again, says he had favor

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in crazy scenarios in life and it's because he lived his life differently.

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And that had an impact on the things that he did on the actual things

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that he did in his working day.

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And so the pursuit of holiness should actually pair have a parallel.

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To my pursuit of excellence.

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Now being excellent does not make me holy.

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That is not what I'm saying, but I'm saying in the heart of the believer,

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there shouldn't be a separation between church and state, so to speak, meaning

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the things that I do, pragmatically and the things that my heart rests in.

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Shouldn't be different.

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There should be a melding of the spirit man.

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And the working man together.

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So to sell up two types of excellence, the standard keeper and the standard

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bearer, you need both mindsets, but one if done well, eventually I

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believe does graduate into the other for those who are super achievers.

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And he a gram threes with the do not think that.

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One is better than the other.

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You can't have one without the other.

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And in some ways, in some areas it's best to know that you actually

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meeting the standard before going and creating your own.

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That's just some practical business advice.

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So action.

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It's a lunch break.

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I want you to prayer fully consider maybe do this as a workshop with.

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You can do this in 30 minutes with a little bit of prayer and a little

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bit of coffee whiteboard this out.

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And it is where are we not meeting the standard so we can

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call this the standard meters.

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That's one column.

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Then the other is where do we think we're standard keepers,

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meaning we are holding the.

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And you need to have some areas again, where you're holding the line and then

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where are we going to be standard bearers?

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And I believe this has a spiritual connotation to it.

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You should not be innovating without intimacy.

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We've talked about this before standard bears, when it Toms to innovation, the

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Christian does not innovate without intimacy, meaning I don't get anything

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without a prayer full consideration.

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I let the Lord lead me in the direction that I should go.

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And that ended up itself is unto innovation in my business.

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So go through these three columns standard Mader standard keeper, standard

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bearer, and identify analytically specifically what the landscape of

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excellent looks like for your business.

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So that you can make prayerful decisions about where you can improve

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and where you can have greater impact with your customers in your industry,

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anywhere that you're touching.

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All right.

Pierce Brantley:

My friends is great talking to you.

Pierce Brantley:

I hope this was a helpful exercise for you and for your business.

Pierce Brantley:

If you liked this episode, please share it with a friend.

Pierce Brantley:

If you're on iTunes, we'd also really appreciate it on podcasts.

Pierce Brantley:

If you would rate it that isn't just for us to make us feel good,

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that actually helps the episode be seen, which means more Christian

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business leaders can find it.

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And so we'd be grateful to you and I'm sure new listeners would as.

Pierce Brantley:

That's all for now, have a great week and don't forget to think.

Pierce Brantley:

Eternally, thank you for listening.

Pierce Brantley:

If you enjoyed the show, do me a favor and leave a quick review.

Pierce Brantley:

When you do it helps other entrepreneurs find this content and

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