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Introduction:

• Join us as we dive deep into the world of public speaking and personal branding with the remarkable Bobbie Carlton, founder of Innovation Women. Learn how to elevate your presence and leverage speaking opportunities to amplify your message.

Bobbie’s Dynamic Career

• Bobbie’s background: Maverick in speaking, PR & marketing expert, and multi-business founder.
• The birth of Innovation Women: A mission to empower women speakers.
• Bobbie’s diverse ventures: From PR firms to social media events, to digital magazines.

Building a Foundation

• The importance of defining goals before stepping into public speaking.
• Differentiating between those who speak for compensation vs. those leveraging speaking for business growth.
• Challenges faced by women in the speaking industry.

 Crafting a Compelling Message

• The distinction between thought leaders and experts.
• Tailoring your presentation for maximum impact: Keynotes vs. Expert talks.
• Strategies for engaging the audience and delivering memorable takeaways.

Captivating Delivery Techniques

• Avoiding information overload: Focusing on concise, relevant content.
• Understanding the significance of pacing and audience reactions.
• Embracing storytelling to drive home key messages.

Packaging Your Speaking Business

• Introduction to the concept of creating packages for presentations.
• The role of tools like speaker one-sheets in establishing credibility and providing essential information.

Conclusion:

Reflecting on the essence of public speaking: Serving the audience. Tips on refining presentation skills and building confidence over time. Encouraging listeners to step into the spotlight with purpose and passion.

Links and Resources:

• Innovation Women
• You can also check Bobbie Carlton on LinkedIn