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Page Four with Nazarea Andrews, Publicist/Co-owner Inkslinger PR
Episode 48th January 2024 • Write 2 Read Podcast • Liv Macy
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0:00 Welcome

0:14 Page Four - Happy New Year!

0:38 Bit of Randomness

1:13 Beyond the Blurb Intro

2:08 Book Spotlight #1 - FIVE BELOW By Ashleigh King

Bio: I'm Ashleigh King, a licensed healthcare professional turned gay romance author from East Tennessee. I have a passion for writing stories that explore love and relationships within the LGBTQ+ community. In my free time, I enjoy listening to Taylor Swift and indulging in melodrama.

Amazon Link: https://a.co/d/hYBw5sT

2:56 Book Spotlight #2 COWBOY KIND OF HOOKED By Becca Turner

Bio: Becca Turner was raised in Missouri except for a couple of formative years in SW Oklahoma that left her with an Okie accent. One day she was reading cowboy romance novels and wondered why they’re all set in Texas. Then she set out to do something about it. She lives in Missouri with her husband and two dogs. Find her social media links at linktr.ee/beccaturnerbooks

Amazon Link: https://a.co/d/92wvNVC

3:46 Book Spotlight #3 WHITE SAND ROMANCE By Sue Langford

Bio: After 44 published novels, Sue is mid way through her bestselling Charleston series. Spicy, small town, millionaire/billionaire romances with friends to lovers and other tropes. The must read series of 2023-2024 and the romances that’ll have you booking a trip to Charleston in minutes.

Amazon Link: https://a.co/d/g67iLeP

5:56 Author Update - Liv Macy

7:08 Episode Sponsored by - Liv Macy

8:13 Conversations around the Laptop - Interview with Nazarea Andrews, Publicist/Co-owner of Inkslinger PR

Bio: Nazarea is a self-confessed book addict. She has been the Events Coordinator at Inkslinger for six years, shaping the department and specializing in helping new authors find their audience. She’s passionate about stories and sharing them, connecting authors to the blogging community, and chocolate and kissing scenes, and Excel spreadsheets. When not creating tour schedules, Nazarea can be found working on her own novels, hanging out with her three kids, binge-watching TV, or curled up with a book. She loathes laundry and loves being distracted on Twitter @NazareaAndrews

Website: https://www.inkslingerpr.com/

34:39 Industry Information

36:49 Exit

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Transcripts

Speaker:

Welcome to Write to Read podcast,

a page in the life of an author.

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I'm Liv Macy, and these are my pages.

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Page four happy new year.

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I did take last week off.

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And so there was no episode.

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On Monday, January 1st.

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I am so excited to bring

conversations around my laptop today.

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With the Saudia Andrews, who is

my publicist and PR Xtrordinair.

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Today's bit of randomness is too.

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Check on your author, friends.

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Make sure that they're okay.

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Some of them are perfectly

fine and still need to be drug

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out from behind their desk.

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They may need to see the light

of the sun for a little bit.

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And.

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It's a lonely business

writing is definitely lonely.

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No matter.

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How many online friends you have, no

matter how much support you have at home.

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It is still lonely.

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So just reach out, make

sure that they're okay.

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We have reached the beyond the blurb

segment of the podcast, which is one

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of my favorite parts of the show.

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Here I can have the best of both worlds

to give my listeners the opportunity

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to hear about books that may otherwise

not have crossed their path and also

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to give authors a space to share their

book on a wide platform for zero cost.

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But unfortunately it comes with a caveat.

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There's just no way that I can read every

single book that has been highlighted.

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Or ensure that the authors or the

works aren't problematic or offensive.

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I simply don't have the time.

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And as such, I must say that I do not

endorse any of the books within this show.

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However, I do hope that

you find something amazing.

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Happy reading.

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Hi, my name is Ashleigh King.

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I am a gay romance author.

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I'm excited to share with you my debut

holiday short story, Five Below, which

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was actually released on the 16th.

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Five Below is a heartwarming second

chance opposite to track holiday

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tale featuring characters named

Warwick Adler and Thomas Lane.

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This story originated as a Wattpad

co write about six years ago and

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has undergone extensive Extensive

rewriting over the past two

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years to become what it is today.

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Warwick and Thomas were once a

couple, but circumstances forced

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them apart due to the interference

of questionable family members.

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However, fate brings them back together

at an airport just days before Christmas,

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sparking a chance for them to reconnect.

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Five Below is a project that I am

incredibly proud of, and I am thrilled

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to finally share it in the world and

have other people be able to read

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this project that I consider complete.

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Hi y'all, I'm Becca Turner.

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I write closed door contemporary

and sweet historical romances.

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Thanks for joining me here today.

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I'm going to tell you about Cowboy

Kind of Hooked, my new release that's

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coming out on January 16th, 2024.

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It's the eighth book in my

Only An Okie Will Do series.

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Bullfighter Chance Nash's life takes

a turn when he meets Isla Michaels.

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Little does he know that Isla's

hiding her heart and a secret.

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As the romance blossoms, she grapples

with the weight of her past and with

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the choice that could alter her future.

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Will love lift the shadows of

her childhood or will prodding

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from her mother and brother carry

her in a different direction?

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Cowboy Kind of Hooked is the tale of

love, family legacies, and choices that

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will shape Chance and Isla's destinies.

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Hi, my name is Sue Langford.

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I have written 44 novels as of today

and I'm here to talk about my book

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It's called White Sand Romance.

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This one is book 3 in

the Charleston series.

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This story is Has a little

bit of millionaire romance.

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It has a little bit of friends to lovers

It has a little bit of second chance

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romance and a little bit of small town

all mixed into one book This one is

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the story of Lily and Emerson It's

obviously a love triangle, and not one

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that was a really great love triangle.

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Zack is absolutely head over

heels in love with Lily.

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Except for the fact that Emerson has

known her longer than anybody else.

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He's been in love with her

since they were 15 years old.

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Actually 14 if you ask him.

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He has a chance to finally

get her back in his life.

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And When she actually says

yes, everything goes insane.

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Zack loses his marbles.

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Emerson buys his business out from

under him just to get rid of him.

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Lily has a difficult time

regardless, but she is so happy

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when she finally makes a decision.

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The question is, does she choose

Emerson or does she choose Zack?

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We all know Zack is a horrible person.

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He's not the nicest guy.

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The millionaire, okay, he has money.

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But guess what?

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So does Emerson.

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And Emerson actually has double.

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So actually, it's not just

a millionaire romance.

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It's a billionaire romance.

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No, he doesn't have the attitude.

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No, he doesn't have the,

I'm better than you.

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He has, I just want to be with you.

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It doesn't matter what

we have to do to do it.

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He's the kind hearted guy that

normally nice guys finish last.

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But in this, he doesn't.

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He actually has a chance to

get the love of his life back.

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So this is a little bit of sappy romance.

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It's a little bit of everything.

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But this one also has spice in it.

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That you totally would

not be expecting at all.

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Uh, the old author update section.

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Hmm.

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Uh, you'll be happy to know.

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I have been writing.

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So progress is good.

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But I am most excited

to talk to you about.

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Not talk to you about share with you.

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That I have been invited.

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To awesome con.

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In Washington, DC, March 8th.

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2024.

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It will be there all weekend.

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And of course it is.

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The season for events and book

signings and Comicons, and I

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am all over the U S this year.

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I believe I am at.

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I want to say 13 events.

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It's a lot.

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Uh, I'm going to.

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I think I'm thinking I'm

going to be a little burnout.

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Uh, but at the end of the year,

But there's literally nothing

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better than meeting fans and

readers and signing books.

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And.

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Interacting and talking with you all.

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So I'm thrilled.

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To be in Washington, DC.

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This episode is brought to you by.

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Well, if you guessed live

Macy, you would be correct.

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Still.

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Me myself and I.

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I'm.

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Not thinking I'm going

to get any kind of paid.

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Sponsorship for quite some time.

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I should probably.

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Do a recording.

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And upload it here, but

I, I kept them use myself.

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In this little spot here.

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Everybody's humor is different.

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No judging.

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But if you'd like to have.

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An advert here.

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And you would like to pay me for it.

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Please let me know.

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You can go on to live macy.com.

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And there are Google forms there.

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Along with, if you want

to have a book spotlight.

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Or if you want to be interviewed.

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Uh, if you want to have updates on.

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What I'm doing.

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Or podcast information.

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You can follow me.

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My handle is live Macy author.

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On I missed every social media platform.

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And of course I have my

website, which is livmacy.com.

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And now please join me for a

conversation around the laptop.

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Hi Nasadia.

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How are you today?

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I'm good.

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How are you?

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I'm doing well.

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So I invited you here to chat with

me because I wanted to, not only

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because I like to learn things, but

I think some of our listeners would

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be really interested in hearing about

like Inkslinger and what you do.

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Okay.

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Yeah.

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So I'm a publicist and co

owner at Inkslinger PR.

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We are a literary PR firm.

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Um, and that means that we

tell people about books.

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Kind of a wide ranging, um, service.

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My parents are like, what do you do?

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And I'm like, everything, whatever

my clients really need me to do.

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But we work on release launch for clients

and managing their careers, advertising

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and backlist, just making sure that our

clients and their books are positioned in

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the best way possible to be successful.

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Wow.

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Okay.

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So that's, that's like a lot in one.

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One introduction.

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Yeah.

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Okay.

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So, uh, I, I mean, I love the idea

of like managing an author's career.

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What does that look like?

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Like as far as like, are you over here

going, you need to do this, this, and

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this, or are you, you know, is it,

sometimes it is exactly what I'm doing.

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Um, it really depends on the client and

there isn't a one size fits all for,

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well, at least at our agency, there

isn't a one size fits all, um, service.

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What we do is very tailored to where that

client is and what they need and what

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kind of style they want to have with us.

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Like some of my clients, I talk to once

a month and I tell them, Okay, this is

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what I'm going to be doing this month.

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And they tell me what they're

going to be doing this month.

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And then we both go and

do our different things.

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And we check back in at

the beginning of the month.

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And that's great.

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And then there are other clients

that I meet with once a week.

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And um, So we go over, you know,

everything that you're doing and

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everything that I'm doing and where

we are in various projects, you know,

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if we need to pivot and it does allow

that kind of relationship allows

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for, um, more management, a closer

look at your career and, um, changing

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things if something is not working,

we're able to pivot more quickly.

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So actually I feel like

your business model is.

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It's very closely aligned with

authors in general, because I think

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every single author is so different.

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Every path that they take is different.

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Every um, choice that they make

is different from someone else's.

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So yeah.

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Yeah.

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That's great that, that

you're able to do that.

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Um, actually I feel like all of

publishing is like that, not just author.

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It is.

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I mean, I've been in the industry

for a while and nobody is alike.

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Nobody's path takes the exact same steps.

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Um, I mean, I've worked with so

many authors and they're, they're

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all on a very unique journey.

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And so how we get to where they're

trying to go and where they're

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trying to go can change too.

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Like your goals are going to

be different than, you know,

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my next client over's goals.

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And that's okay because what you define as

success and what each individual defines

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as success is a very personal thing.

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Like knowing what that is and then

helping a client reach that is at the

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end of the day what I'm trying to do.

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So do you recommend authors kind of

already knowing what their success goal

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is before they hire like your firm?

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Or is that something that you guys like

to try to help, you know, figure out?

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I think that, um, it can work either way.

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A lot of times I've got people

who come to me and they're like,

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I don't know what, what to do.

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I don't like, I just know that

what I'm doing isn't working.

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And I'm like, okay, so, and then

we, we sit down and we figure out,

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okay, where do you want to grow?

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Like, what do you want to see?

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What are metrics of success?

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Whether that be, um, social

media followers or newsletter

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subscribers or how many releases

they want to have every, every year.

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Um, those are all things that's.

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The author and I can

control and, and achieve.

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So, um, when, when I'm asking a

client, Hey, what are your goals?

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What do you want to see yourself

in a year or five years?

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Then I can help them figure out,

okay, here's the plan for how we're

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going to get there and create little

steps for, for reaching those goals.

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And sometimes a client comes to me and

they're like, I have a five year plan.

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And I want you to help me get there.

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I'm like, okay.

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And I can work with either one.

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It's just a matter of, you know,

where a person is, but their,

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their career is in just direction.

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Okay.

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So my question then is, is like,

how, how much does personality come

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into play with things like that?

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Like, because I, I imagine, you know,

like reading is subjective, right?

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So, and everything in this

industry is subjective.

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Like, do you think you said like the

success goals for everybody is different?

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Is that like a personality thing or

have you noticed, like, is that just.

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I think yes and no, because there are,

I'm not going to be the right publicist

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for every author and every author is

not going to be the right client for me.

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Um, it's one of the reasons that Ink

Slinger is, I think we have a process

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for accepting new clients and we've

got them to make sure that we're going

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to be able to be passionate about

their work and that it's something

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that we can get behind because.

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Like this is our job, but if I'm not

passionate about a client's work Then

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i'm not going to be a very good advocate

for that client's career and so I can

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honestly say I adore all of my clients.

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Um, And I wouldn't want to work with

somebody that I don't like And there are

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there are a lot of people that I do like

that i'm not working with and that's

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that's also Normal, um, because like

I said, i'm not going to be the right

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publicist for every author It's not just

that every author is not going to be the

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right client for me And sometimes I've

worked with clients in the past and we've,

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you know, figured out that they've got a

great, great backlist and, um, upcoming

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titles, they're, they're fantastic

authors, but for whatever reason, we're

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just not working together the way that

both of us would like our styles aren't.

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Meshing very well.

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And when that happens, it's really

disappointing for, for both of us, I

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think, because it's, it's frustrating

when you're working with somebody and

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you want it to succeed and it's not

working, but I think that's, I think

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that's normal too, in the industry.

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You're not going to, you're not going

to, you're, you're sometimes going to

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run into a cover artist that doesn't get

your vision for the book and what you

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want that, that cover to look like, or

an editor who just isn't getting your

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style and editing the book the way that

you think it needs to be told, like

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the story, the way it needs to be told.

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I think it's the same kind of thing.

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um, With finding a publicist.

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Not everyone is going to fit perfectly.

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And that's okay.

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There's a lot of us out there.

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Yeah, no, I agree.

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I think definitely on all fronts, I think

that it's really important to have anyone

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that's part of your team has the same, If

not the same necessarily vision, because

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I think those can be kind of like massaged

a little bit and maybe aligned a little

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bit more, but I think that if they're not,

yeah, they're not passionate about you

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and your work and, and, and vice versa,

like if I'm not passionate about like my

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PR person or, you know, then you don't,

you're not as open minded and you're not

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willing to, uh, not do what it takes,

but kind of willing to accept some of

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the things that maybe come in, Okay.

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Yeah.

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Or don't want to do.

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You know.

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I think there's like, it can

erode the trust and authors, um.

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And it's hard to trust someone right off

the bat when you don't really know them.

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Exactly.

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There's that.

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But authors are also, I mean,

y'all are creative people.

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You're writing books for a living and

telling stories and that's a very creative

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endeavor and you put a lot of yourself

into the story and so you're protective

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of it and trusting somebody to shepherd

that in places where maybe you can't go.

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is a really hard thing

for a lot of people.

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I think that's one of the reasons

some of my clients are very,

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you know, they want a lot of

interaction and hands on and updates.

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And that's completely cool because I

totally understand, I totally understand

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why that is because, um, because I

did publish for a long time and I get

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where you're coming from, I understand

the neuroses and the control aspect of

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something that is very close to you.

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And I try and I tried very hard to make

sure that my clients are comfortable

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and know that, you know, when I'm

guiding your career, I'm doing it to

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the best of my ability and so that you

are as successful as I can make you.

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Yeah, because both of

our success, Kenneth.

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Hinges on us being successful

in what we're doing.

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As silly as that statement

is, it really is true.

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Like I, I can't be successful if

you're not successful and vice versa.

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Like that, they go hand in hand.

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Um, yeah, it's so funny to me

how much before I was an author.

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And really kind of delving into the

writing community, how hand in hand all

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the moving parts kind of have to go,

um, and how, yeah, you have to have a

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team that, that you trust and you admire

and you're willing to work with and,

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and, um, kind of hash things out too.

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Like that, that's another thing.

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Like you have to have the ability to

not argue, but like kind of be able

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to discuss things or, um, see other

sides of things that you, you know.

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I think going into.

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A relationship with a new client is

something that I like to be upfront

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and honest about is that I'm going

to be very upfront and honest and I'm

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going to push back when I don't think

that you're making the right decision.

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Like my job is to present to you options

and avenues and maybe you haven't thought

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of or maybe you have thought of and you've

decided aren't the right one for you.

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And if I disagree, I'm going

to, I'm going to ask you why.

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And at the end of the

day, it's your career.

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I'm just a tool.

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That you're using.

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And that's great.

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That's what I'm here for.

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But because I've been doing this for so

long, sometimes I've watched, I watch

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authors making decisions that I can say,

Hey, if you make this decision, this is

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what's going to happen down the line.

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So I'm going to advise

you very strongly not to.

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I'm part of why you hire me, why

people come to, to publicists

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like Inkslinger PR and others.

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Um, it's because we do have expertise.

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We've been doing this a while.

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This is our job.

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This is all we do.

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And so part of the relationship is

not just me trusting my clients and

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being passionate about their work,

but my clients trusting me and my

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expertise, even when they maybe don't

always understand it and like asking

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me, Hey, why are we doing this?

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Because sometimes because I've been

doing this for a long time, it doesn't

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occur to me that I need to explain why

we're doing a thing that we are doing.

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Yeah, well, I think it's, I

think you have a wonderful thing

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going on there at Inkslinger.

361

:

Uh, my experience, of course,

with you guys has been great.

362

:

Um, and, uh, I, I definitely think it's

important, um, what you guys, what you

363

:

guys like kind of represent and stand for.

364

:

And how you, like how you

conduct like the relationship

365

:

and the business aspect of it.

366

:

Uh, so for someone, for example, who

either is looking for, uh, PR firm of

367

:

their own, or is just now kind of delving

into, uh, maybe, maybe ads are too much

368

:

for me, or maybe the marketing aspect

is too much for me and they're looking

369

:

for what, besides like the things that

we've already discussed, like what should

370

:

they be looking for in a good PR firm?

371

:

Or what, what are the.

372

:

The things that they should run from.

373

:

I always tell people, run from

anyone who promises you sales.

374

:

As wonderful as that would be, that's

not something that a PR firm can promise.

375

:

At the end of the day, we can

position a book as best as possible.

376

:

We can put it in front of as many people

and eyes as we possibly can and get it,

377

:

you know, arcs in the hands of readers,

but we can't make people buy something.

378

:

If we do our jobs right,

then hopefully they are.

379

:

Um.

380

:

But I do say, yeah, I

don't guarantee sales.

381

:

I think that looking for a publicist,

you should definitely have a good

382

:

vibe, you know, have a consultation

with them and figure out what kind

383

:

of style they, they have with working

and whether or not there's somebody

384

:

that you think you can work with.

385

:

I've had conversations with

so many potential clients

386

:

and walked away thinking.

387

:

Yeah, I think that would be a really

great person to work with, but I've

388

:

also had potential client conversation

that I walked away and, and knew that

389

:

it wasn't going to be a good fit.

390

:

And fortunately they knew that too.

391

:

So it wasn't a conversation

that we had to have, but that's,

392

:

that's a really important aspect.

393

:

A PR relationship with a

client should be long term.

394

:

It's ideally something that you're going

into, going to be working with this

395

:

person six months, a year, two years.

396

:

Longer, we have clients at Inkslinger

who've been with us for almost

397

:

the entire time I've been here.

398

:

So you're going to be working

with this person for a long time.

399

:

You want to make sure that

there's somebody that you can

400

:

get along with because you can't.

401

:

It's going to be miserable

and counterproductive.

402

:

I think that during that

consultation call, going over, you

403

:

know, what are their specialties?

404

:

Like, what do they

represent on a daily basis?

405

:

And what do they enjoy reading?

406

:

Because that's important too.

407

:

You want to make sure that they

have experience with your genre.

408

:

And then just like, what do they do?

409

:

Because like everybody,

everybody has a specialty.

410

:

I'm very good at Facebook ads, but

very upfront about the fact that.

411

:

Amazon ads are not my specialty.

412

:

I'm getting better at them every day,

but they're not my specialty because

413

:

they're just not something that I've

done a lot of and I wouldn't want

414

:

somebody to come to me and be like,

hey, I want you to write Amazon ads and

415

:

that's all I'm going to ask you to do.

416

:

I'm going to tell you, I'm probably

not the girl for you because I'm

417

:

not, that's not my specialty.

418

:

So going into a relationship with a

clear idea of, you know, what this person

419

:

does on a daily basis, what they're good

at, is a really good idea because you

420

:

want to make sure that you're hiring

somebody who's right for the job.

421

:

Yeah.

422

:

No, I, I, I completely understand

why that would be a problem.

423

:

Um, I mean, just like us, we're not

able to do all the things really well.

424

:

I mean, nobody is, uh, so yeah, making

sure that your team is specializing in

425

:

the things that they're really good at

is hopefully the most successful way

426

:

to reach success, um, and the probably

the least frustrating, I would think.

427

:

So how can, I mean, I'm sure it's

really hard in the space of a

428

:

consultation to accurately portray that.

429

:

Um, your, your, your goals and, and

make sure that they're all aligned.

430

:

If you have to, you know, break away

from a firm or it's no longer working

431

:

for you, how, how do people do that?

432

:

How does that affect them or you guys?

433

:

When a client is leaving us, because

it does happen, it's, you know, they

434

:

let us know, they give notice and

let us know, Hey, we're going to be

435

:

going in a different direction and.

436

:

Then when I'm personally losing a client,

I want to sit down with them and figure

437

:

out, okay, in this last couple of weeks

that we're together, what can I do for you

438

:

that will position you best on your own?

439

:

Because, um, because this is a business.

440

:

And I adore all of my clients, but I'm

also aware that business models change

441

:

or in the end of the month or at the

end of the year in December, a lot of

442

:

people change up their business model

in December and decide, okay, what am I

443

:

going to be doing in 2024 that's going

different than what I did in:

444

:

to change the results that I'm seeing.

445

:

And.

446

:

While they're doing that, like, how can

I help you be successful on your own?

447

:

I had a conversation with a client

who's not leaving me, but, but we had

448

:

this conversation recently about the

relationships that I have, but that

449

:

I also want her to foster because,

because while I adore working with her,

450

:

if she ever does leave and go on her

own, I want her to still have those

451

:

relationships and those connections.

452

:

So that she can continue utilizing them

and continue growing in her career.

453

:

Um, so, I think that's

incredibly professional of you.

454

:

Thanks.

455

:

Um, I try.

456

:

I do, like, because at the end of the day,

while I want to be the best publicist that

457

:

I can be and as successful as I can be for

my clients, I also know it's a business.

458

:

You guys are running a business just as

much as I am, and you have to do what's

459

:

best for your career, and I'm hopeful that

that continues to be me for my clients,

460

:

but when it's not, I don't take it

personal, I just give you the tools that I

461

:

can so that you can continue on your way.

462

:

I think really anything in the, in

the publishing industry, you cannot

463

:

take personal, like you can't take

feedback or, you know, reviews

464

:

personally or any, any of that stuff.

465

:

I feel like authors

have the thickest skin.

466

:

We have to.

467

:

To be successful, you really need to

have a very thick skin in this industry.

468

:

Yeah.

469

:

Okay.

470

:

So, as far as like, uh, do you guys

offer referral to other PR places?

471

:

We do not refer to any other PR firm,

and that's a policy that dates back

472

:

from before I was a co owner to the

original founder and owner, JP Simone.

473

:

There's a lot of different agencies out

there, and some are great, and some are

474

:

new, and we don't, we don't recommend

any of them because we just never have.

475

:

We recommend, um, other services, like

cover artists and editors, um, and

476

:

graphic designers, but not, not PR firms.

477

:

Are you guys accepting new clients?

478

:

We are.

479

:

We are accepting new clients,

and you're welcome to email me.

480

:

Okay.

481

:

Bye bye.

482

:

Do you have more clients based on

referrals, like, or is it just kind

483

:

of an open call type of thing, or, um?

484

:

Honestly, our clients come

from a lot of different places.

485

:

Some come from referrals.

486

:

Some come from just seeing, um,

I'm pretty active in various

487

:

author groups, um, or social media.

488

:

A lot of people get referred

to us by their publisher.

489

:

Um, we've worked with a lot of publishers

over the years and, um, because of

490

:

that, you know, when they're telling

their, their authors, Hey, you need PR,

491

:

a lot of them send them over our way.

492

:

Um, so it.

493

:

It's just kind of, they

come from everywhere.

494

:

They all come from everywhere.

495

:

And that's great.

496

:

I mean, there's a lot of word of mouth

about Aislinger, um, I think because we've

497

:

been in, we've been around for so long.

498

:

That's awesome.

499

:

Anything else that a listener might

want to know or that you think is, if

500

:

you had like one nugget of information

that you'd want to pass along.

501

:

Nugget.

502

:

Or something that they

definitely should know.

503

:

I have a nugget.

504

:

I have a nugget.

505

:

It's a marathon.

506

:

It's not a sprint.

507

:

You're not going to

have overnight success.

508

:

It doesn't matter what platform

you think is going to offer that.

509

:

I know a lot of people love to talk

for that overnight success, but I read

510

:

somewhere recently that every author seems

to put in about 10 years of hard work

511

:

before they like, make it, quote unquote.

512

:

And it doesn't matter if like they

make it at the beginning of their

513

:

career and then have like a 10 year

bold rooms, or if they're doing really

514

:

great and then have like a break in

the middle of doing really great again,

515

:

everybody's got to put in their time

and do their, you know, pay their dues.

516

:

Um, but you just gotta keep going.

517

:

You gotta, you gotta have a

plan and you gotta stick to it.

518

:

Um, like you don't go into a marathon

without a plan for how you're going

519

:

to, you know, get through those 26.

520

:

Miles, you don't do something like

that without a plan and you're not

521

:

going to have a successful career

in publishing without a plan.

522

:

So you know, find somebody who can

help you make one and stick to it.

523

:

The whole, this is a marathon,

not a sprint, I swear, is

524

:

like the bane of every author.

525

:

I know.

526

:

I know.

527

:

Like no one wants to hear those words.

528

:

I have to um, like I was writing a

client earlier this morning before,

529

:

before we met, I was emailing him and

I'm like, okay, so I know you don't

530

:

want to hear this, but we do this thing.

531

:

It's going to take some time.

532

:

And I need you to like, trust me.

533

:

And I feel like so often that is

something that nobody wants to hear.

534

:

It does take time.

535

:

At the end of the day,

that's like, it takes time.

536

:

Writing a book does, building social

media does, building your audience does.

537

:

Um, just getting to where you want to

be in publishing is going to take time.

538

:

So like, settle into the long haul, trust

your publicist, and go write another book.

539

:

You get the fun job.

540

:

That might be debatable.

541

:

You're right.

542

:

Same.

543

:

As a writer, I agree that

that might be debatable.

544

:

Yeah, this actually reminds me of

what you were saying earlier of one

545

:

of my favorite quotes of all time.

546

:

And I have no idea who wrote it.

547

:

And this was a quote I had discovered

probably like in middle school, high

548

:

school years was, um, advice is what

you ask for when you already know

549

:

the answer, but wish you didn't.

550

:

Yeah.

551

:

And I feel like that applies

so much to this industry.

552

:

Um, I, I kind of like, I

used to love that quote now.

553

:

I'm like.

554

:

Dang it.

555

:

to hear.

556

:

No, thank you.

557

:

I hear you.

558

:

But it's true.

559

:

I mean, I love that.

560

:

I love that book.

561

:

That's great because it's very, very true.

562

:

Yeah, it is.

563

:

Uh, so for any listeners,

what, where can they find you?

564

:

Are you guys on social

media or websites or?

565

:

Yes.

566

:

Um, our website is www.eatsingerpr.com.

567

:

And that is also our social media

handle on everything, Inkslayer PR.

568

:

And I personally can also be found

as Savia Andrews on everything,

569

:

social, Facebook, um, Twitter.

570

:

Does anybody use Twitter?

571

:

Twitter and, um, TikTok, but I don't

actually use my TikTok except to

572

:

watch videos that my kids send me, so.

573

:

That's kind of where I'm at with Twitter.

574

:

I, I, I'm, I'm still hanging on and

I pop in every once in a while, but.

575

:

I keep hoping it'll change

back to what it was.

576

:

I think those days are over.

577

:

Yeah, I think it's fine too.

578

:

I keep waiting to figure

out, like I'm watching to see

579

:

what's going to take its place.

580

:

Like I know there's blue sky,

there's threads and all that.

581

:

And I'm like, I'm not committing to

either of those until I know which

582

:

one's actually going to be a thing.

583

:

Yeah, because it's spawned a lot of

like off the wall type social medias

584

:

as well that are kind of not really

legit, I don't think, uh, and have

585

:

some security issues and stuff.

586

:

So, yeah, I.

587

:

I mean, I, I'm also joining, I

haven't joined blue sky just yet.

588

:

But I am in threads and I keep

venturing in and, but I, I have this

589

:

preconceived notion that it's going

to look like Twitter because that's

590

:

what they kind of build themselves as.

591

:

Yeah.

592

:

Uh, and, and I keep popping in and

going, no, no, this is not Twitter.

593

:

Well, like I said, we'd been around

for a while and I have watched so

594

:

like we started with Facebook and

then Instagram came along and Twitter

595

:

and, and I'm just like watching and.

596

:

Quietly dreading having to learn

social media platform because only.

597

:

Yeah, I'm just getting behind a TikTok.

598

:

So yeah, but I'll be around

where, wherever that settles.

599

:

Well, good.

600

:

Cause I like, I like chatting with you.

601

:

Yeah.

602

:

Me too.

603

:

Well, thank you so much for joining me.

604

:

I appreciate it.

605

:

Yeah.

606

:

Thank you for having me.

607

:

I value your time and your expertise.

608

:

Thank you so much.

609

:

Have a good day.

610

:

You too.

611

:

You make this rather snappy, won't you?

612

:

I have some very heavy thinking

to do before 10 o'clock.

613

:

Industry information, or basically,

my opinions, my choices, my

614

:

knowledge passed on to you.

615

:

And remember, every author

and every story is different.

616

:

Let's talk about

marketing in this episode.

617

:

Not marketing as a broad

statement, but just.

618

:

One of the many paths that.

619

:

Marketing can look like because marketing

can definitely not be discussed in

620

:

one episode or 10 or even a hundred.

621

:

And even if I discussed one type

of marketing, I still couldn't do

622

:

it in probably a hundred episodes.

623

:

But one of the things I wanted

to just point out that not

624

:

everybody considers and I 100%.

625

:

Realize that this is a privilege

on so many different levels.

626

:

But.

627

:

One of the things that people overlook

is book signing events, whether that's

628

:

Comicons or, um, book conventions or.

629

:

Like Kraft or shows or flea markets.

630

:

Um, really anywhere that you can set up.

631

:

A table.

632

:

And sign your book and sell your book.

633

:

Don't overlook that aspect.

634

:

Because.

635

:

People really like to see the author

people really value having a signed book.

636

:

And

637

:

that can be a way of spreading.

638

:

Your name?

639

:

And your brand and your book around.

640

:

So just consider it.

641

:

I know not everybody.

642

:

Is able to, not everybody is,

um, in an area where there

643

:

can be those kinds of events.

644

:

And I know not everybody is

capable of talking to people.

645

:

That often that up close in that personal.

646

:

But I just wanted to make sure that.

647

:

This was just something I

feel like is overlooked a lot.

648

:

So don't discount.

649

:

Book signing events.

650

:

Thank you for listening.

651

:

If you'd like to follow me,

my handle on all social media

652

:

platforms is Liv Macy Author.

653

:

You can also sign up for

my newsletter at livmacy.

654

:

com to stay up to date on things like new

releases of the Right to Read podcast.

655

:

This is the end of a

page in my author life.

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