Dave Copeland-Smith is the founder of Beast Mode Soccer, best known as a trainer to stars like Alex Morgan, Ali Riley and Kelly O'Hara. A UEFA licensed coach, David is also the founder and CEO of a new app called My Soccer Training.

In episode 13 of the Beautiful Game, he joins host Tony Nicalo to discuss what it is like working with world class players. He shares insights about how to build an elite mentality yourself and how you can own your own development. With the success of Beast Mode Soccer and My Soccer Training, David also has unique insights into the process of growing a service led business into a technology product.