As 2025 winds down, it’s natural to reflect on how your practice is doing—and where you want it to go in the year ahead. If you've found yourself tweaking your brand colors (again), posting to Instagram without real direction, or wondering if a new website design will finally bring in clients, this episode is for you.

I’m introducing a powerful new metaphor: your private practice is a vehicle, and your marketing is the engine. The brand colors and website design? That’s just the paint job. What really drives client inquiries, consults, and bookings is your client conversion engine. I’ll walk you through what that engine includes, how to know which part might be stalling your progress, and the kind of long-term maintenance that creates a predictable, sustainable flow of right-fit clients.

This isn't about doing more—it's about doing the right things in the right order. Let’s get under the hood and make sure your engine is ready for 2026.

Here’s what you’ll learn in this episode:

1️⃣ Why so many therapists stay stuck chasing “paint job” tasks—and what really needs your attention instead

2️⃣ The three essential components of a strong client conversion engine

3️⃣ What consistent, aligned visibility looks like in 2026—and how to fuel your marketing without burnout or busywork

Resources & Links Mentioned:

• Episode 41 show notes: The Clues You’re Missing: How Successful Therapists Really Get Clients — walkerstrategyco.com/show-notes/41
• Join the Confident Copy waitlist for early access and bonuses: walkerstrategyco.com/waitlist
• The Walker Strategy Co website: walkerstrategyco.com

Connect + Subscribe

Enjoying the podcast? Subscribe so you never miss an episode—and feel free to share it with a fellow therapist who’s building their private practice.

Explore more marketing support for therapists: The Walker Strategy Co website

About Marketing Therapy

Marketing Therapy is the podcast where therapists learn how to market their private practices without burnout, self-doubt, or sleazy tactics. Hosted by Anna Walker—marketing coach, strategist, and founder of Walker Strategy Co—each episode brings you clear, grounded advice to help you attract the right-fit, full-fee clients and grow a practice you feel proud of.

Hey everyone.

2

Welcome back to Marketing

Therapy, episode 43.

3

We're nearing the end of the

year here, which is wild.

4

I know they say as you get

older, years go faster.

5

And so far I can confirm

that's exactly what happens.

6

2025 has been the fastest year of my life.

7

And it's also, of course, a natural

time for kind of reflection.

8

Thinking about the year behind you,

thinking about the year ahead in this

9

episode, I want to encourage you as

part of your year end practice here to

10

look under the hood of your practice a

little bit and maybe start thinking about

11

things just a little bit differently

12

Now there's a really common cycle

that I see and that I hear in the

13

clinicians that I talk to and the

conversations I get to have with y'all.

14

And it's things like, I

changed my brand colors again.

15

Yeah, I probably should get on Instagram.

16

Sometimes we'll ask a question in

our Facebook group, something like,

17

what is one marketing activity

you're focused on this week?

18

And oftentimes it centers around social

media and getting more consistent there.

19

Or maybe I need a new website design.

20

It's these questions and these thoughts

and these cycles of needing to do more.

21

I wanna introduce you to a metaphor here

that these things, the brand colors, the

22

time on Instagram, the website design,

these are the paint job of your practice.

23

They are not the engine.

24

So in this episode, I want you to

think about your practice as a vehicle.

25

So your practice is a vehicle.

26

Your marketing is the engine that

actually makes that vehicle go.

27

The real issue for many clinicians,

those who feel like they need to be

28

spending more time on Instagram or

are weighing whether or not they need

29

a website redesign, isn't actually

their visibility, their time on social

30

media, the aesthetics of their website.

31

It is more often than not the engine

under the hood that is missing or has

32

weak components that is leading to

the lack of results in their practice.

33

And so many clinicians focus on the

paint job and for whatever reason,

34

whether not knowing or not being

willing, they don't ever lift up

35

the hood and check out the engine.

36

So today I wanna walk you

through the client journey.

37

If you've been in my world for a while,

you might be able to state the stages

38

with me, the three major components of

your engine, how to fuel that engine,

39

and then the maintenance of that engine.

40

And again, this is a new way of

thinking about your practice.

41

To equip you as you move into 2026.

42

So first and foremost, we have to get

really, really clear on the progression,

43

the journey that your engine is

designed to move people through.

44

Okay?

45

So this is what we call

the client journey.

46

There are three phases

of the client journey.

47

The first is unaware.

48

Your client has no idea you exist yet.

49

They've never heard your name,

they've never seen your website.

50

All they know is that they have an issue,

a challenge that they need support with.

51

Sometimes they don't even fully

understand their own problem

52

yet, so they are unaware of you.

53

The next stage they move

to is aware, hooray.

54

They've found you.

55

They found your content somewhere.

56

They heard your name, they

saw your Psych Today profile.

57

They landed on your website.

58

They're starting to understand their

situation a little bit differently

59

and see you as a possible match.

60

But just because someone knows you

exist as a therapist, does not mean

61

they're gonna become your client.

62

Wouldn't that be nice?

63

No.

64

In order for them to become a

paying client of yours, they

65

have to move to the final stage

of the client journey, which is.

66

Sure that is where they are.

67

Sure.

68

You are the therapist that they've

been looking for and they decide

69

to proceed to work with you.

70

I want you to imagine unaware, aware,

and Sure in a linear line, and then

71

we're gonna put booked at the end.

72

So they are a secured, converted client.

73

Getting a client booked is the

result of a well functioning engine.

74

It is not a separate marketing stage.

75

It's the result of this journey

doing what it's supposed to do.

76

Why do therapists get stuck so much?

77

I hear from so many clinicians how

clarifying this idea of the journey is

78

how much sense it makes to them, and

yet so many of them get stuck on it.

79

Why?

80

Often because people are trying

to get clients, they're trying

81

to jump them straight from

unaware all the way to booked.

82

They're expecting their marketing

to just do that unaware to booked.

83

And so they rely on these really

random bursts of visibility,

84

which they expect to not just help

someone become aware of them, but

85

also sure, and then convert them.

86

They believe that their prettier

website is automatically gonna create

87

more clients without understanding.

88

The prettier website plays a

function in the journey, but it

89

is not itself propelling people

through all of these stages.

90

So your client conversion engine,

what we're talking about in this

91

episode is the entire system that

moves people from not knowing you at

92

all, all the way to choosing you and

booking with you with confidence.

93

It's a system.

94

It's not a random act.

95

It's not a brand color.

96

It's not a posting on

social media, it's a system.

97

And the way that clinicians have been

taught marketing, which for many isn't at

98

all, leads them to think that it is single

activities, single disparate activities,

99

instead of activities made in sequence

100

instead of activities made

in a thoughtful sequence.

101

One after another in order to build

that engine that can run on its own.

102

So your client conversion engine, that's

what's under the hood of your vehicle.

103

Okay?

104

There are three parts to your

client conversion engine that

105

I want to teach you about.

106

And as part of this, I want you

to be thinking what part of your

107

engine, what component of these

three needs the most support?

108

Where has your engine not been

running as well as it could?

109

Okay, so be thinking about

that as we go through these.

110

So the first part of your

client conversion engine is

111

what we call confident identity.

112

Confident identity is knowing what you

do, who you do it for, and why you are

113

the right therapist for the right client.

114

It is one thing to know

you're good at what you do.

115

To know the types of clients you enjoy,

it is another to be grounded firmly in

116

what you do, who you do it for, and why

you are the right therapist for them.

117

It's a next level of

clarity and confidence.

118

This is deep, deep clarity about

what you do, who you do it for, and

119

why you're the right therapist for

some clients and not for others.

120

And it's getting comfortable with that.

121

It's embracing it, it's

letting that come through.

122

When your confident identity is

strong, you know what to say.

123

When people ask about your niche,

124

you can confidently say

no to poor fit clients.

125

Even when you've got a spot on

your caseload, you can say no if

126

they're not the best fit for you.

127

You stop wasting time wondering how you're

different from the anxiety therapist

128

you share an office space with, or the

other person that serves women or the

129

other expert in OCD because you know,

you bring something special to the table.

130

Is that true of you right now?

131

Do you know those things?

132

Do you know what to say when

people ask about your niche?

133

Can you confidently say

no to poor fit clients?

134

Do you know what makes you different?

135

Because there are more therapists

out there, there are more choices

136

available to your clients than ever.

137

Do you know?

138

What sets you apart now, when your

confident identity is strong, when

139

this component of your engine is not

functioning the way it needs to, you

140

are constantly second guessing yourself.

141

You're second guessing how you

show up, what you say, what

142

you do, what you don't do.

143

You're attracting poor fit inquiries.

144

So people are coming to you,

but they are not the people that

145

you are best equipped to serve.

146

They're not the people that , fill

your cup and make you excited to

147

come to work or you get no inquiries

and you sit around wondering why.

148

When you're confident identity is weak,

you often spend more time doubting

149

yourself than stepping into and

embracing the clinician you already are.

150

This is a tough spot to be in and I

think it's a place more therapists find

151

themselves in than might admit to it.

152

Are you spending more time doubting

yourself than stepping into the

153

incredible clinician You already are.

154

You sitting here listening right

now, you have the ability to help

155

your clients change their lives.

156

That is no big deal, and there is

something you bring to the room that is

157

special and that makes those right fit

clients say, I'm so glad I found you.

158

Are you spending more time second

guessing yourself than stepping into that?

159

I don't care how many years you've been in

practice, I don't care what you're trained

160

in or what you say you specialize in.

161

That is something, are you embracing that?

162

So this first piece of your client

conversion engine, confident identity.

163

It's like the ignition system.

164

Like if this isn't strong, the

engine's not even gonna turn over.

165

We gotta have this in

place for the rest to work.

166

Okay, next up is confident presence.

167

This is the second

component of your engine.

168

This is how your marketing shows

up in the world and how effectively

169

it invites clients into action.

170

So this is how you present

yourself to the world.

171

It is the part of the engine where

you're putting something out into the

172

world that reflects the quality of

your work, not just checking a box,

173

but that actually represents the depth

and the power of the work that you do.

174

This includes your website, your

psych today profile, your marketing

175

materials, your social media, however

you're putting yourself out there.

176

When your confident presence is

strong, when this component is

177

doing its job, people come to

your website and take action.

178

They do what you ask them to do.

179

They say things like, I read your website

and I knew you were the therapist for

180

me, you probably experience less price

resistance because again, what you're

181

putting out there reflects the quality

of your work and when what you put out

182

there reflects the quality of your work.

183

Your perceived value in the eyes of

your clients automatically goes up.

184

It's not that you're a better

clinician, but the way that you are

185

being perceived is different, and

therefore less price resistance.

186

Often consults also feel easier

because your marketing has

187

already pre-qualified people.

188

Your marketing has already attracted

the right fit clients and blessed

189

and released those who are not the

right fit, and what a beautiful thing.

190

When your confident presence is

weak, you often have little traffic

191

or traffic that doesn't convert.

192

You have a website, but it

doesn't feel like that website

193

is really doing anything.

194

There's nothing to measure.

195

Consults often feel misaligned.

196

You get on a consult call and

they ask if you do couples therapy

197

when nowhere on your website did

you talk about couples therapy?

198

Nothing more frustrating than that, right?

199

Or you're feeling like you have

to land the entire plane of

200

your practice during every call.

201

Every consult you feel this weight

of needing to communicate what it is

202

that you do, who you're a good fit

for, what your approach is, really

203

connect with the client like you're

having to do all of this on the call.

204

And so every consult feels like this

massive undertaking as opposed to this

205

extension of an understanding that people

already gained from your marketing.

206

Can you see the difference there?

207

So what's true of you right now, this

208

Are people coming to your

website and taking action?

209

Are they telling you.

210

That it's resonating with them.

211

I read your profile and I saw this on

social media, and are you having to talk

212

about fees and justify them and bring

them down to a sliding scale over and

213

over and over again more than you'd like?

214

Do your consults feel clunky or do they

feel smooth because people are already

215

showing up with an understanding of

what it is that you do and how you work?

216

That will point you to whether or

not this confident presence component

217

of your engine is doing its job.

218

Your confident presence is

kind of like the engine block.

219

I don't know if you're into vehicles.

220

I'm not really, but I have learned

more than I care to know because my

221

husband loves them, which is great

when the car needs an oil change.

222

But the engine block is really

the structure that, in this

223

metaphor, we can say, creates trust

and momentum in your practice.

224

So check in with yourself.

225

How is that confident presence doing?

226

Is that a component that

needs your attention?

227

And then finally, confident connection.

228

That's the final component of your engine.

229

Confident connection is consistent,

aligned, and genuine visibility that

230

is fueling your results over time.

231

It's where you are actively and

confidently putting yourself out there.

232

So the presence is what exists for

people to consume, right, to run across,

233

to land on confident Connection is you

putting that out there, making that

234

available, helping people become aware.

235

Okay.

236

That unaware to aware

phase of the journey.

237

Confident connection is the

ongoing part of marketing.

238

It is the lifetime habit.

239

As a business owner you must engage in.

240

It is not a one-time push.

241

It is not a check the box or

set it in, forget it situation.

242

It is the ongoing engagement that

is required of today's therapist to

243

attract right fit, full fee clients.

244

And I only say that because I

have been observing that shift.

245

Especially since the pandemic

toward the need to be regularly

246

engaged with your marketing.

247

When your confident connection is

strong, marketing feels like connection.

248

Is marketing your practice always gonna

be your 100% favorite thing to do?

249

I hope not.

250

I hope that serving your clients and

doing therapy is what remains your

251

number one favorite thing to do, but

it does feel like a natural element of.

252

Business ownership.

253

It feels like connection

with the right fit clients.

254

It feels like an outpouring of what you

know you do well and who you do it with.

255

That confident identity piece.

256

When your confident connection is

strong, you also know what works and

257

so you can trust that the effort you're

putting in is going to turn into results.

258

It's not that hair on fire throwing

spaghetti at the wall hoping

259

something sticks a situation.

260

It's when I do A plus B, I usually get C,

and so I know that if I invest in A and

261

B, I'll probably get what I need here.

262

It's turning levers in your marketing as

opposed to always starting something new.

263

When your confident connection is strong,

you also are taking consistent action

264

in a way that doesn't deplete you.

265

And I wanna be clear about that

marketing might not be your

266

favorite thing in the world.

267

It can be done in a way that doesn't

absolutely, positively drain you.

268

That's the beautiful thing.

269

You can choose not to be on

social media one little bit.

270

You get to decide what this

looks like on an ongoing basis.

271

It's just a matter of doing it, committing

to it, and recognizing that that is part

272

of what it takes to be successful today.

273

And when your confident connection

is strong, it feels aligned with

274

what you are naturally good at.

275

That's the cool thing.

276

Your marketing can actually be

an extension of you, of you and

277

your personality and your energy,

and how you prefer to show up.

278

When your confident connection is weak,

and I wonder how many of you listening

279

right now can resonate with this?

280

Marketing feels like a grind.

281

It feels like pulling teeth.

282

It feels like something you gotta do.

283

The number of times I've heard

the exact quote, I hate marketing.

284

I mean, I wish I could calculate them

over the last six and a half years.

285

Marketing feels like burnout

and dread and avoidance.

286

And worst of all, you're probably still

doing it because you're a good clinician

287

who wants to be successful, but you're

spinning your wheels, you're seeing

288

minimal return, and it's discouraging.

289

That can point you to the fact

that your confident connection

290

might be the weak point.

291

Confident connection is like

your fuel system, so it's

292

what keeps the engine running.

293

You and I both know that without

fuel, the car doesn't move, right?

294

So this is what brings

fuel into the engine.

295

We're not gonna go anywhere

without this piece.

296

Now it's the fueling of the engine.

297

Like I said, that is the ongoing

work of growing a private practice.

298

So maybe you're sitting here and

you're realizing my confident

299

identity is not where it needs to be.

300

My confident presence is

not doing what it should.

301

Once you have that client

conversion engine built.

302

Then it comes time to fuel it.

303

That's the ongoing work

of being a business owner.

304

But I see a lot of clinicians falling

into what I'm calling a dopamine

305

trap, and when I look at the most

successful therapist that I know.

306

I got a voice message from a

friend of mine, client turned

307

friend, who just raised her rates

to $400 a session, was terrified

308

to do it, and is now doing great.

309

Just booked an intensive at

her new rate, has had multiple

310

inquiries since making the shift.

311

You know, when I think of clinicians

like her, and I know a lot of them,

312

they're doing a lot of unsexy work.

313

Like if you ask them, what are you

doing day in and day out to grow

314

your practice, it's not flashy.

315

Right.

316

It's not the paint job stuff, but

I see so many therapists chasing

317

dopamine hits in their marketing.

318

I think because they've told

themselves they hate it, and so

319

they're seeking the things that feel

good, even for just a fleeting moment.

320

I'm talking things like chasing

likes or comments or numbers of

321

follows or rebranding or changing

the color of their buttons on

322

their homepage for the sixth time.

323

This feels like you're doing something.

324

But it's not actually

turning into anything.

325

Is it, these tasks feel good, but are

they moving clients along the journey?

326

Are those things moving people from

unaware to aware or from aware to?

327

Sure.

328

Not really.

329

And so as much as I would like to

present marketing as the super, super

330

fun, amazing thing you get to do, and

obviously as someone who specializes

331

in marketing, I do actually think

that, but much of what it takes to be

332

successful right now is building that

solid engine and then committing to

333

the work that maybe doesn't feel as

exciting, but that does fuel the engine.

334

That does get you somewhere.

335

Okay.

336

What actually fuels an engine right now?

337

What actually moves practices forward?

338

Consistent visibility, not

constant, but consistent visibility.

339

Recognizing in order for more

people to become unaware to

340

aware, they got a know I exist.

341

So taking action on a regular basis to

grow visibility and awareness regularly,

342

reminding people who you help and how.

343

Weaving that into conversation, not being

afraid to talk about the work that you do.

344

Putting yourself out there, staying

present in your chosen marketing channels.

345

Like I said earlier, you get to choose.

346

This is not a one size fits all.

347

Must follow this plan situation.

348

Your chosen channel might be Google.

349

So you stay committed, you pour in

budget, you optimize, you get results.

350

Your chosen channel might be blogging.

351

Your chosen channel might be speaking

or podcasting or social media or

352

networking, but you choose a channel or

two and then you stay committed to it.

353

You don't jump between.

354

You stay present, you stay committed.

355

You recognize, again, if I'm

gonna create that A plus B equals

356

C situation, I've gotta lock in.

357

Again, not as flashy, not

as sexy actually works.

358

Sharing the same message in multiple ways.

359

You are gonna feel like in your

marketing, you're saying the same

360

thing over and over and over again.

361

Guess what?

362

That's a good thing.

363

Repetition is needed.

364

I mean, if you've been around in my world

for a while, how many times have you

365

heard me talk about the client journey?

366

Because it bears repeating it's useful.

367

And reinforcement in your marketing

actually is the thing that builds trust.

368

So it's being willing to say

the same thing in multiple ways

369

over time, over and over, and

building that awareness steadily.

370

Not in these bursts.

371

These, oh, I'm feeling good this

week, so I'm gonna focus on this.

372

And then completely ghosting your

marketing for the next three.

373

Taking consistent action.

374

Because the thing is, and I've

seen this happen, unfortunately,

375

you can build a perfect engine.

376

You can check all the boxes.

377

You can have the confident identity

you can have the confident presence.

378

You can even have the confident

connection, the ability

379

to put yourself out there.

380

But if you're never actually

fueling it, it's not going anywhere.

381

It's like the pretty website.

382

You invested thousands of dollars in

that get zero traffic and zero results.

383

Remember, fueling doesn't require being

on all the time, but it does require

384

being findable and visible and consistent.

385

So I really here wanna normalize

long game thinking in your practice.

386

We are headed into 2026.

387

An entire year is

stretching out ahead of us.

388

I want to encourage you to think

about the long game maintenance.

389

Of this engine.

390

That is what creates predictability,

maintenance of your fueling process.

391

That's what creates predictability.

392

Keep track of where your

inquiries come from.

393

We recently talked about using that data.

394

I'll link it in the show notes.

395

Keep track of where those

people are finding you.

396

Adjust your specialties based on demand.

397

Look at trends.

398

Pay attention to what's working.

399

Take regular action and build, but allows

you to show up consistently because like

400

I said, the most successful therapists

aren't doing the flashy stuff right now.

401

They're doing the maintenance.

402

They're just keeping the engine running.

403

Not flashy, but holy

cow, is it productive?

404

When I see practices struggling, when

I get on phone calls with clinicians

405

who are deeply discouraged, I so

understand them and I see that

406

the, it's not a lack of brilliance.

407

It's not a lack of ability.

408

It's not even a lack of interest.

409

It's just a lack of this maintenance.

410

It's a lack of building the engine and

then making sure that it's running well.

411

Something in that system is broken.

412

And if we can identify

what is broken, guess what?

413

It can start to run and as someone who

again talks to hundreds of therapists per

414

year in a one-on-one setting, I know that

this can feel like an oversimplification

415

that you're sitting here saying,

well, yeah, Anna, but what about this

416

or, I'm different because of this.

417

And really like when I look at.

418

The hundreds, thousands now of clinicians

that we've supported the breakdown, the

419

challenge, it's somewhere in this system.

420

If we can troubleshoot, we can fix.

421

When your client conversion engine

and this system is strong, that's

422

when you get those easier consults.

423

Not feeling like you gotta land the

plane, but getting on the phone with

424

people who are literally ready to

book their first appointment with you.

425

Who already know you're the therapist.

426

They've been looking for

better fit referrals.

427

That's one of my favorite wins

to hear from our Confident Copy

428

students and our done for you clients

is not necessarily more clients,

429

although I love that volume in and

of itself is not always great, right?

430

We want volume from people that

are actually right for them.

431

So to get on phone calls, to get emails

from people who make you excited to do

432

your work, like that's the best feeling.

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Predictability in your

inquiries and in your marketing.

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Again, treating marketing like

levers, you can pull right dials.

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You can dial up and down because

you know that they're going to work.

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That's what creates true safety and

sustainability that allows you to

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rest in the business that you've

built and enjoy the rest of the

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life that it's allowing for you.

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Confidence around your fees,

especially that confident identity

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piece, that first component of your

engine man, when you know that.

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Yeah, you charge what you're worth

and you stand firm in it, and then

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that confidence grows as your presence

grows and your connection grows.

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That freedom to say no that I

mentioned, I heard from a clinician

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who said, I can't believe.

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I used to feel like I had to

say yes to everyone, like how

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liberating it's been to say, I don't

think I'm the best fit for you.

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Here are some referrals, so liberating.

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A marketing system, right?

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A website that works for you, that

doesn't just sit there and you wonder

450

if it's working, but there are actual

tangible results that are coming from

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that website and from that marketing.

452

You're not just wondering.

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I hope you can see here that

when your engine is working.

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Everything else about your

marketing becomes easier.

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The visibility, the consults,

the pricing, the boundaries

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you hold, the long-term growth.

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If the engine's functioning,

we can build on that.

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So I'm curious, as you sit here and

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ending 2025 as this being your

first year in private practice.

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If so, congratulations.

461

Maybe you're preparing to

launch, maybe 20, 26 is the year.

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Maybe you're 10 years in and

you're ready to take it up a notch.

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What's showing up for you here?

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What part of your engine needs support?

465

Where on the client journey?

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Unaware, aware?

467

Sure.

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All the way to booked.

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Where do you need to be

giving it some attention.

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What is your marketing

not doing for you yet?

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And how can we diagnose the issue?

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If you're realizing that it's that client

conversion engine, it's that core system

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under the hood that needs some support.

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That's exactly what we build in

Confident Copy, the confident

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identity, the confident presence,

the confident connection, what

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you do next in your marketing.

477

That's where we help clinicians

build this end to end.

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Everything comes together in

confident copy, in a repeatable

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system that you learn, that you

get to get your hands dirty with,

480

but that you don't do by yourself.

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Confident copy comes with live coaching

and feedback and a proven system.

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The truest up-to-date strategies

I can give you right now for what

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I'm seeing work in this market.

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Confident Copy has been around for

over four years and the curriculum has

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evolved as all good programs should, but

it has changed with the market because.

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Marketing four years ago in

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And so it's the program where you know

that you're getting access to exactly

488

what's working today, and then real

time support and community and feedback

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to help you implement it in your own

specific niche, in your own specific area,

490

in your own specific stage of practice

491

that feels grounded and predictable.

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This is the container

to build that engine.

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Now twice every year I reopen

confident copy at a reduced price and

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with some incredible extra bonuses.

495

We always do one in January

to kick off the new year.

496

So that means that our next

one is coming next month.

497

And this podcast episode is

literally the first place that you.

498

Are hearing about our wait list.

499

So if you are someone who knows you're

an action taker, who knows you wanna

500

make 2026 the year that you hit your

goals for your practice, whether you

501

are just launching a year in or 10

years in, go head over to the wait

502

list walker strategy code.com/waitlist.

503

By doing so, you secure early access to

all of the bonuses and the curriculum

504

as well as an extra discount on top

of what we're offering publicly.

505

The way that I have seen

Confident Copy transform people's

506

practices this year has been wild.

507

And again, we're in a different market

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But what's happening today and what's

needed today is different than it's

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ever been, and in Confident Copy.

510

It is my absolute joy to equip you

with that and to watch as you put

511

it into action, and as you start to

build a system that actually works

512

for you, not just now, not just next

year, but through the life of your

513

practice, that's what I want for you.

514

So like I said, if you're interested,

if you know you're an action taker,

515

head over and join the wait list.

516

There is no obligation, but

it does secure you that early

517

access and the extra discount.

518

No reason not to join walker

strategy co.com/waitlist.

519

All right, y'all have a wonderful week.

520

I hope this one was helpful for you

and I'll see you in our next episode.