Shownotes
In this episode of Marketing Moguls, Michael Ryan speaks with Ben Brown, co-founder of Converse Now, about actionable insights for restaurant owners and marketers. Brown emphasizes the importance of simplicity and personalization in messaging to improve brand representation and guest experience. He also recommends educating customers about AI and leveraging previous marketing skills to market AI products. The episode delves into the impact of chatbots and voice AI on the restaurant industry and how AI can increase financial performance during peak hours. Restaurant owners and marketers can benefit from these insights to improve their operations and enhance the guest experience.
In This Episode, You'll Learn:
- 00:00 - AI's potential to bridge job demand gap
- 03:28 - Converse Now's voice AI for restaurant chains
- 04:31 - Drive-throughs improve with voice ordering technology
- 06:10 - Voice AI enhances operational efficiency and financial sustainability
- 09:09 - Generative AI benefits AB to B organizations' platforms
- 11:48 - AI implementation in industries: challenges and myths
- 13:36 - Prioritizing quality and personalization in the restaurant industry
- 15:01 - Converse Now's mission for restaurant industry quality and personalization
- 16:26 - Relationship-building and education in Converse's marketing strategy
- 20:50 - Simple, conversational messaging improves brand representation
Links and Resources:
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