Not to be discouraged by some challenges during the early part of his life, Sandro Forte has built one of the UK’s most successful and highly respected businesses, with individual and corporate recognition and awards too lengthy to list. Yet, by his own admission, Sandro is an ‘ordinary guy’ who simply believes – and demonstrates day to day – that determination and a will to win are prerequisites for success. During this conversation we talked about – amongst so many things… -Choosing not to join the Discouragement Club -How every choice is a positive one -How we can train our subconscious to be successful -We can choose between discipline or regret but without discipline it always ends in regret Sandro has excelled at just about everything he has done; captaining and playing golf, hockey and soccer at national level. His book, ‘Dare To Be Different’ has sold over 400,000 copies, across more than 80 countries – and it is now published in 8 languages. Sandro has been voted ‘Top Conference Speaker’ in all five continents and is described by many as ‘warm,’ ‘engaging,’ ‘dynamic, ‘funny,’ ‘captivating,’ ‘hugely motivating,’ and ‘a brilliant communicator.’ His success strategies have made him one of the most sought after speakers in the world today. His keynote presentations have captivated hundreds of thousands of people and transformed businesses such as Virgin Atlantic, Lloyds Bank, The BBC, Apple, BMW, Prudential, Mercedes, AIA, MetLife, AXA, HSBC, AVIVA, Hilton Hotels, Yahoo and Microsoft. His Success Masterclass programmes have been voted the best sales and marketing workshops in 18 countries – with a guarantee to improve personal performance by a minimum of 30% in just 90 days. Sandro Forte clearly knows the secrets to success and he shares them, using simple, practical and transferable ideas, to help others achieve their objectives. Enjoy