Artwork for podcast Insights & Innovators Podcast from MRII
Staying Ahead of the Curve in Research with Simon Chadwick, Cambiar
Episode 5 • 14th October 2024 • Insights & Innovators Podcast from MRII • The Greenbook Podcast Network
00:00:00 00:19:12

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What’s hype and what’s real? Jon Last, President at Sports and Leisure Research Group, talks with industry legend Simon Chadwick, Managing Partner at Cambiar, about what changes and innovations—including AI—are likely to change the insights industry. The reintegration of data and insights across functions (CX, Sales, marketing) is hot now and will be in the foreseeable future.

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