Shownotes
Steve was part of the original Eloqua team in the early 2000s, now he is the CTO of Nudge.ai.
In this episode, we talk about:
How can you build and measure your business relationships?
The landscape of sales tools, and the evolution of the sales process beyond alligator emails.
Will there be a standard best practice approach for sales teams?
Sharing insights in a genuine way without being annoying
Selling a like to have solution vs a must-have solution