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ThriveHer Ep 17 The 1% Habit Shift: Tiny Changes, Massive Results
Episode 17 • 28th January 2025 • The ThriveHer Podcast • ThriveHer
00:00:00 00:11:53

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ThriveHer Podcast: Episode 17

🎙 The 1% Habit Shift: Tiny Changes, Massive Results

Are Big Goals Overwhelming You? Try This Instead.

Ever set a big goal—like drinking more water, exercising daily, or finally sticking to a morning routine—only to lose momentum after a week or two?

You’re not alone. The problem isn’t you—it’s the way we’ve been taught to approach change.

In this episode, Rochelle reveals the power of the 1% Habit Shift—a science-backed strategy that helps you create sustainable habits without burnout. Learn how to:

âś… Stop relying on motivation and start building habits that stick.

âś… Use The Habit Loop to make new behaviors automatic.

âś… Understand how tiny, 1% shifts compound into life-changing results.

đź’ˇ Plus, Rochelle shares an inspiring real-life success story and three simple strategies you can start today.


✨ Resources Mentioned in This Episode:

đź“– Book Recommendations:

📚 Research & Studies:

  • Aggregation of Marginal Gains (British Cycling Team Success Story) – As referenced in Atomic Habits by James Clear.
  • 66-Day Habit Formation Study – European Journal of Social Psychology.
  • How Beneficial Habits Improve Life Outcomes:
  • Galla BM, Duckworth AL. More than Resisting Temptation: Beneficial Habits Mediate the Relationship Between Self-Control and Positive Life Outcomes.
  • Journal of Personality and Social Psychology. 2015 Sep;109(3):508-25.
  • đź”— DOI: 10.1037/pspp0000026

đź’ˇ Join the Conversation:

We’d love to hear your takeaways! Share your progress with us in the ThriveHer Tribe, and let your story inspire other women to thrive.

💬 What’s one small, 1% habit shift you’re committing to this week? Drop it in the Tribe and let’s support each other!


🔔 Don’t Miss Next Week’s Episode:

Next week, we’re tackling Intuitive Eating—What It Really Means & Why It’s a Game-Changer. We’ll break down the science behind listening to your body, ditching diet rules, and building a healthier relationship with food. Make sure you subscribe so you don’t miss it!


📣 Call to Action (CTA):

👉 Join the FREE ThriveHer 30-Day Micro-Habit Revolution and start creating habits that actually last! Get daily habit prompts sent straight to your WhatsApp and the support of an incredible community. Sign up now at ThriveHer.VIP!

🎙️ Leave a Review:

If you loved this episode, please leave a review and share it with a friend who needs a fresh start. Your support helps more women discover ThriveHer!

Transcripts

Rochelle Wade:

Welcome to the ThriveHer podcast, where we empower women to take control of their unique health conditions and wellness journey during perimenopause and beyond.

Rochelle Wade:

Our goal is to help you dream big and reach your fullest potential in every part of your life.

Rochelle Wade:

Each week, the podcast dives into expert insights, natural solutions and inspiring stories to support you on your journey.

Rochelle Wade:

And now, here's your host, your no nonsense naturopath, Rochelle Wade.

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Hello.

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Hello, everyone, and welcome back.

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How many of you have started a new habit?

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Whether it's drinking more water, exercising regularly, or meditating, only to lose momentum after a week or two, you start strong.

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You're all in.

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And then life happens.

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Work gets busy, the kids need your attention, or you just feel too tired.

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And then suddenly those big, bold changes you were so excited about feel overwhelming.

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And then you stop.

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You're back to square one.

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Does this sound familiar?

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Because let me tell you, you're not alone.

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And more importantly, this isn't your fault.

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The problem isn't you.

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It's the way we've been conditioned to approach change.

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Society tells us this idea that massive transformation requires big all or nothing actions.

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Now, whether it's diet culture telling us to cut out entire food groups overnight, or fitness challenges expecting us to work out two hours a day, the narrative is always the same.

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Go big or go home.

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But let's be real.

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How sustainable is that?

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Look, big goals are great, but when they feel too overwhelming or unrealistic, we give up.

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That's not because we're lazy, but because our brains are wired to resist change that feels hard or threatening.

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And that's exactly why I love Today's topic, the 1% habit shift.

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This simple, yet powerful concept actually flips the script on how we approach change.

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Instead of focusing on drastic actions, it's all about making tiny, consistent improvements.

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Just 1%.

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These small shifts might feel insignificant at first, but over time, they compound into massive results.

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Think of it this way.

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What if instead of trying to climb the entire mountain today, you just focused on taking one small step?

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What if instead of trying to overhaul your entire routine, you just make one tiny tweak?

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Like drinking one extra glass of water or walking five minutes more, or just taking a deep breath before responding to a stressful email.

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The Beauty of the 1% habit shift is that it feels doable.

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It creates progress without the pressure.

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By the time we finish speaking today, I'm hoping you know exactly how to approach this and make it work for your own health, your habits, and your life.

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I promise it's going to feel Achievable.

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Let's talk about why small, consistent changes are so effective.

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You might be wondering, can 1% really make that big of a difference?

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And my answer is, yes, absolutely.

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There's actually a fascinating concept.

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Fascinating because I'm a nerd.

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Called the aggregation of marginal gains.

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Now, of course, this sounds a little technical, but it is actually the secret behind some of the most incredible success stories in the world.

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Let me tell you one of them.

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Back in the early:

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They hadn't had any big wins in over a hundred years.

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They then hired a coach, Sir Dave Brailsford, who had a totally different approach.

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Instead of focusing on massive overhauls, he focused on making tiny improvements.

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Just 1% in every area.

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They adjusted bike seats for better comfort.

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They improved hand hygiene to prevent illness.

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They even tested different pillows to improve athlete sleep quality.

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None of these changes were dramatic, but together, they added up.

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And the result?

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Within just a few years, the British cycling team went on to dominate the Olympics and the Tour de France.

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This same principle applies to your health and habits.

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When you focus on improving by just 1%, whether it's drinking an extra glass of water, walking five minutes more, or prepping one healthy stack, you create momentum without overwhelming yourself.

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Those small steps add up to big results.

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As I said before, I'm a bit of a nerd.

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Did you know that if you improve just 1% every day for a year, you'll be 37 times better by the end of it?

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That's the power of compounding.

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It's not about perfection.

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It's about showing up and making intentional choices every single day.

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Take a moment to think about one area in your life where you feel stuck.

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What's one small tweak a 1% improvement you could make right now, this week?

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Hold on to that thought as we move forward.

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Okay, so now you know why small changes matter.

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But do you actually turn these small changes into a sustainable habit that sticks?

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The way we do this lies in something called the habit loop.

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This concept is from a book called the Power of Habit by Charles Duhig.

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And it breaks every habit down into three parts.

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Number one, the cue.

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That is the trigger that reminds you to start the habit.

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Secondly is the routine, and that's the action that you take.

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And thirdly is the reward.

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That's the positive outcome that reinforces the habit.

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So let's break this down with an example.

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Say your goal is to drink more water.

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Your cue might be something like, you place your water bottle on your desk where you can see it.

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Your routine might be every time you sit down at your desk, you take a sip and your reward is that you feel refreshed.

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And maybe you can give yourself a little mental high five for staying hydrated.

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Now, the reason that it works is that your brain loves rewards.

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Every time you complete a habit, your brain releases dopamine, and that's our feel good hormone.

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That's why you're more likely to stick with a habit if it feels rewarding, even in small ways.

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So the trick, start small.

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Don't commit to drinking a litre of water on day one.

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Start with one glass.

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Once that becomes second nature, build on it.

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And that's how you create the momentum without burning out.

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So what's that one habit you've been wanting to build?

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Break it down into the smallest, most manageable versions of it.

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Write it down or say it out loud.

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You've just taken the first step.

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While you think about that, I want to share a quick story about one of my clients, Sarah.

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When we first started working together, she was feeling drained, overwhelmed.

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Her goal was to have more energy, but the idea of overhauling her routine felt impossible.

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So we started with one tiny shift, and that was drinking a glass of water before her morning coffee.

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That one small habit gave her the confidence to make another tiny change, which was adding a five minute stretch after lunch.

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Over time, those small steps snowballed into bigger changes.

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Today, Sarah has a routine that includes daily walks, prepping healthy snacks and prioritising her sleep.

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Now, the best part about this, it never felt overwhelming.

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Each change was small.

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But together they created a massive transformation.

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Big results come from small, consistent steps.

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It's not about doing everything, it's about doing something consistently.

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Now that you've picked your 1% shift, let's talk about how to keep going.

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Here are three tips to make sure your habits stick.

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Firstly would be to track your progress.

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Use a checklist or an app or even sticky notes to log your wins.

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Seeing your progress builds motivation.

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Another good trick is to anchor your habit.

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Pair it with something you already do.

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For example, stretch while your coffee brews, or meditate after cleaning your teeth.

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And very importantly, celebrate every win.

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Don't hold back on those mental high fives.

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Science shows positive reinforcement strengthens habits, so celebrate every forward step.

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Research tells us that it takes habits an average of 66 days to stick.

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The key is consistency, not perfection.

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Now, if you're ready to start making these shifts, join our free ThriveHer 30 day microhabit revolution that's starting this February.

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It's simple you'll get a daily habit prompt straight to your WhatsApp plus access to the ThriveHer tribe for support and accountability.

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So I'd love you to head to ThriveHer VIP and I'll also give you the link in the show notes.

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Also, you won't want to miss next week's episode where we are going to have a look at intuitive eating which is a game changing approach to reconnecting with your body and transforming your relationship with food.

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Until next time, keep believing in yourself, keep striving for more and keep thriving because your best life is just ahead.

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It.

Rochelle Wade:

Thank you for joining us on.

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