Are you using 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐯𝐞 𝐒𝐞𝐥𝐥𝐢𝐧𝐠? I used it for years
27th July 2023
• Thoughts on Thought Leadership with Atiba • Atiba de Souza
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Are you using 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐯𝐞 𝐒𝐞𝐥𝐥𝐢𝐧𝐠?
I used it for years. Heck, it’s the way I was trained and how I trained others. We controlled the process by controlling the flow of information.
But things have changed with the advent of Social Media, review websites, and more info online than ever before.
In the past, the seller held all the cards, but now? The power dynamics have shifted!
Modern buyers are savvy, well-informed, and they expect more from the buying process. They want genuine connections, not manipulative tactics.
Today the art of Consultative Selling feels manipulative to buyers.
Dean and I dive into a model that fosters authenticity and builds long-lasting relationships in your sales process.
Need help? Let us know in the comments!
🔗Watch the full video to learn more: https://youtu.be/A4zGazvFLpg
#GrowthEngineers #buyersjourney #salesexpert #marketinggexpert #businessowner #businessowners #modernbuyer