Artwork for podcast Copyblogger FM: Content Marketing, Copywriting, Freelance Writing, and Social Media Marketing
One of the Most Important Marketing Decisions You’ll Ever Make
1st April 2019 • Copyblogger FM: Content Marketing, Copywriting, Freelance Writing, and Social Media Marketing • Copyblogger Media LLC
00:00:00 00:25:31

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While no single tactic is a “magic bullet” for your content marketing, this one comes pretty close.

Rainmaker Digital’s Robert Bruce comes back on the show this week to talk about the easy-to-miss essential element he always looks for when he’s reviewing a client’s content marketing strategy. (The good news is, it’s relatively easy to add in if you don’t have it in place today.)

In this 25-minute episode, Robert and I talk about:

  • Bringing focus and clarity to your content marketing
  • Getting ahead on the “content treadmill” of constantly trying to come up with new ideas
  • Delivering the kind of content that audiences want to read, watch, and listen to
  • The cornerstone of effective SEO strategy.
  • Helping new visitors find the most important content on your site

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