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Radio's Relentless Reinvention - Guest: Jon Zellner, IHeartMedia President | Programming Operations
Episode 16517th May 2022 • Brandwidth On Demand • David Martin & Kipper McGee
00:00:00 00:14:52

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Jon Zellner serves as the President of Programming Operations for IHeartMedia’s National Programming Group. In this role, Jon oversees the division’s operations, covering 850 local radio station brands in 150 markets.

Jon’s been recognized by Billboard, Radio Ink, FMQB and other industry publications as Operations Manager and Program Director of the Year…and has served on the Board of Governors for the Children’s Miracle Network and the faculty for the Conclave, the HD Radio Leadership Team and the National Talent Radio System, among others.

In this wide-ranging interview, Jon shares behind-the-scenes insights on where he sees the industry going, and the best way for individuals to get there!

Key Points you won't want to miss:

(01:45) Jon answers a question most of us face: the secret to managing everything on his plate…(and, being a true radio person, does he ever “he ever turn it off”?)

(03:28) Jon shares some of the similarities and differences between working with traditional broadcast, and evolving media tech platforms like satellite, streaming, and on-demand.

(06:04) As media platforms morph in the minds of consumers, Jon clarifies how (and where) ‘local’ will be shaking out in the near term and how to make the most of it.

(08:06)Jon outlines the skills, mindsets, and experience top managers are REALLY looking for in filling today’s key positions.

(10:07) For someone just starting out in radio today, Jon shares things he knows NOW, that he wishes he knew back when he first started

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